1. To revise denotation, connotation and signification.
D.C.S.E.
To revise denotation, connotation and signification.

2. Put the following events in chronological order:
Chronology
Put the following events in chronological order:
Two men trying to claim reward by catching the shark
The climax
Alex Kitner’s death
Hooper seeing the head underwater
The fake attack on beach
Chrissie Watkin’s death
Attack in the pond (involving Brody’s son)

3. Chronology Chrissie Watkin’s death Alex Kitner’s death
Two men trying to claim reward by catching the shark
Hooper seeing the head underwater
The fake attack on beach
Attack in the pond (involving Brody’s son)
The climax

4. How to “Read” Images
Denotation: What we can see in a media text Connotation: The message that a media text might give or suggest Signification: Why is this communicated to us?
Example:
Denotation – Red light
Connotation – To stop
Signification – To organise traffic and create a safe environment for pedestrians and drivers

5. Read the following images using denotation, connotation and signification
Denotation: a red heart
Connotation: love/romance
Signification: to show a relationship
between characters/character’s
emotions
Denotation:
Connotation:
Signification:
Denotation: a red rose
Connotation:
Signification:
Denotation: a man with a gun
Connotation:
Signification:
Denotation:
Connotation:
Signification:

6. Turning DCSE Notes into Paragraphs
The image of a man with a gun connotes danger and violence, which is done to portray men with gun, possibly soldiers, as a source of violence and danger. As a result, the audience would be cautious of men with gun, either criminals or soldiers, due to their affiliation with violence and danger.
Denotation - A man with a gun
Connotation - Danger, violence
Signification – To portray men with gun, possibly soldiers, as a source of violence and danger.
Effect – Audience would be cautious of men with gun, either criminals or soldiers, due to their affiliation with violence and danger.

7. Analyse your group’s given image:
D.C.S.E
Analyse your group’s given image:
D (Denotation):
C (Connotation):
S (Signification):
E (Effect on the audience):

14. D.C.S.E. Exemplar Paragraph
This advert for Band-Aid shows the Incredible Hulk’s arms, with one of his fingers wrapped with a Band-Aid. This connotes Band-Aid’s durability, as well as its effectiveness against any type of wound. Since the Hulk is considered to be strong and invincible, his choice of Band-Aid signifies that even the strongest and mightiest heroes could use Band-Aid’s help. This in turn would convince the audience to trust Band-Aid as a product, seeing as no one is safe from injuries, and only one product can protect them.

15. Effectiveness of Posters
Which of the posters was most effective?
Why?
What do the posters use to achieve their success?