Download presentation
Presentation is loading. Please wait.
1
Business and Administrative Communication
MGM 3111 Distance Learning Program Faculty of Economics and Management Universiti Putra Malaysia
2
Unit 1 Organizational Communication
Importance of business communication Communication process barriers listening Organizational documents Effective documents benefits costs criteria
3
Unit 2 Business Writing Criteria Audience analysis purposeful
economical reader-oriented Audience analysis types adaptation
4
Unit 3 Writing Business Documents
Phase 1 purpose audience identification message adaptation - reader benefit - you-attitude - simple language - non-bias language - positive emphasis - polite
5
Unit 4 Research, Organize and Compose
Phase 2 research – sources of information (primary and secondary) organize – cluster, outline, pattern compose – impact, word choice, sentence structure, paragraph
6
Unit 5 Revise, Evaluate, Proof read
Phase 3 revise clear, conversational, concise, parallel proof read - spelling, grammar, number, punctuation, format evaluate - purpose achieved? - feedback - read aloud
7
Unit 6 Basic Business Message Patterns
Direct request or inform message early elaborate or explain close positively Indirect begin with a neutral note provide justification close with a friendly note
Similar presentations
© 2024 SlidePlayer.com. Inc.
All rights reserved.