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Published byGerald George Modified over 6 years ago
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© Voss of Norway ASA www.vosswater.com
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WITH ITS ASTONISHING GROWTH ONE MIGHT CONCLUDE THERE IS A PARTY GOING ON AND EVERYONE IS DRINKING FLAVORED SPARKLING WATER… WELL THAT’S NOT TOO FAR FROM THE TRUTH
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WHAT IS THE PRESS SAYING?
“In general, flavored sparkling bottled waters are an easier conversion for consumers seeking a healthier, zero-calorie alternative to carbonated soft drinks”…Euromonitor “Sparkling Water Is The New Soda”…Huffington Post
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US SALES OF SOFT DRINKS CONTINUE TO DECLINE
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WHILE SALES OF SPARKLING WATER CLIMB
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UNSWEETENED SPARKLING WATER CONTINUES TO EXPERIENCE HEALTHY GROWTH IN ALL CHANNELS
% SOURCE:IRI Infoscan, Total US Multi-Channel Outlet+Con, Food, Convenience and Drug Stores. Period ending August 9,2015
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VOSS SPARKLING GROWTH OUTPACES THE SEGMENT
% SOURCE:IRI Infoscan, Total US Multi-Channel Outlet+Con, Food, Convenience and Drug Stores. Period ending August 9, 2015.
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WHAT DOES VOSS FLAVORED SPARKLING WATER BRING TO THE PARTY?
Unique flavor combinations Iconic and distinctive glass packaging Made with VOSS Artesian water from Norway All natural Unsweetened / 0 calories No sugar or artificial sweeteners
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IN-STORE SAMPLING PROGRAMS
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SAMPLING AT MAJOR FOOD AND WINE FESTIVALS
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MIXOLOGY PROGRAMS TO INTRODUCE VERSATILITY AND ENHANCE SUPER PREMIUM IMAGE
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LIFESTYLE AND FOOD MAGAZINES
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MILLIONS OF IMPRESSIONS ON SOCIAL MEDIA
WITH DAILY GIVEAWAYS WIN A FREE CASE
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