1. First some context, Brussels is the most congested city in the world according to TOM TOM data
Mobility is a shared competence between two administrations: Mobility and Environnement our goal: cleaner air, reclaiming public space and a more liveable capital of europe

2. Creating a more liveable city has to be a shared responsability of everyone, not only the governement but also the 3 biggest trafic generators as we call them: school, companies and events
We try to work together with them through the so called travel plans

3. We try not to blame car drivers too much for taking their company cars (a typical Belgian phenomenon) to work and we want to bring a positive message of testing and developping alternatives of course training like our mobility management training

4. Company travel plans are an obligation for brussels companies with 100 employees, we ask them every 3 years to make an analysis of the mobility situation, how the company is accessible by all modes and how do my employees commute + we encourage them to take action

5. There are people working in Brussels, 43% of them is working in a company with a company travel plan
87% of the data were considerd as valuable so we could make some conclusions about the companies with a travel plans

6. When we look at the modal split we can see that the train wins
This is quiet a unique situation compared to the other regions, Flanders and Wallonia, where cars have the biggist modal share
Because the companies in our sample are quite large, they recruit all over the country, and luckily Brussels is very accessible by train from everywhere in Belgium

7. The obligation to make company travel plans exists since 2006, wich gives us the opportunity to compare the numbers
We can see that train has grown quite a bit over the years, just like other public transport (metro, tram and bus)
Although it might not be impressive tot you guys, but in Brussels we are very happy with the growing share of bikes and of course the share of the car alone

8. This is a compairison of how people commute according to the distance
For small distances until 3 km people are walking and cycling, for 5-6 km people take urban public transport (although these are also perfect distances for biking).
Train is the most chosen transport mode for larger dintances, but if it becomes too far, people are once again taking their cars

9. When we look at measures that are taken in travel plans, designating a mobility manager is a very popular one
Having a mobility manager, changes the dynamic of a company
We also see that those companies have better results in terms of modal split

10. Because many people who have this function aren’t necessarely experts, we created, together with Traject a consultancy, we created mobility management training
In order to enable them to analyse, plan, coordinate, implement actions and evaluate
 4. Fiscaliteit & mobiliteitsbudget. Oplossingen en maatregelen (deel 2) : collectief vervoer
 5. Oplossingen en maatregelen (deel 3) : actieve modi, carpool en auto : Communicatie en sensibilisering
 6. Afsluitende praktijkworkshop

11. First day, a broad view on mobility: impact on society and economics, link with urban planning, health, labour market
Interactive, presentation company, mobility manager and expectations

12. How to make a succesfull travel plan: collecting data, making accesibility & mobility programs
Developpe an action plan
Implement
Monitoring and evaluation
GISMOBTOOL

13. Active modes (how to convince people to take a bike) and a different perspective on cars (parking, carpool)
How to communicate and sensitize people

14. Global approach with general measures
Change management, testemonials form other mobility managers
Intermodal visit

15. Fiscality and mobility budget, very complicated question of company cars in Belgium
Public Transport Authories on how network is developped

16. Each mobility manager gets some homework for the final day
SWOT-analysis of their accessibility and mobility
Goals for modal shift
Action plan short & longterm

17. In three years we have formed almost 60 mobility coordinators, who have become very active in our other activities like the mobility week and our yearly congress
Next step is developping a network of mobility mangers with the participants and have them reunite twice a years to exchange best practices
This was a question that came from the participants themselves, some of the meet on an informal basis

18. Rol van mobiliteitscoördinator:
VB: Campagnes op poten zetten zoals : Human Disco Bike Helmets – car free Sunday (largest m2 no car zone in Europe)
Behoefteanalyse: welke gedragspatronen kan de mobiliteitscoördinator veranderen?
Drempels tot gedragsverandering: welke personen zijn makkelijker te beïnvloeden tot gedragsverandering, …

19. Our final goal: less cars and taking back public space
What was once the city’s most busy axes, is now a pedestrian zone