1. Corporate Social Responsibility
PJD Group
Corporate Social Responsibility

3. Agenda What is CSR? CSR Framework Benefits of CSR CSR Activities
CSR Report
CSR “Let’s Do It” List

4. What is CSR?
Companies managing their activities and resources to produce a positive impact on society and the environment.

5. CSR Framework
Workplace
Marketplace
Community
Environment

6. Workplace Employee welfare & morale Employee training & development
Healthy and safe working environment

7. Marketplace Corporate governance Supplier partnership Customer service
Shareholder value

8. Community
Charities and funds
Community service projects
Social work

9. Environment Environmental protection Waste management & recycling
Saving energy and water

10. Benefits of CSR Workplace Marketplace Community Environment
Increases staff motivation & competency
Safe & pleasant working environment
Increases profit and growth rate
Follows regulatory requirements
Community
Environment
Strengthens brand image
Better reputation
Reduces operating costs
Helps protect the environment

11. PJD Group CSR Activities
“Gotong Royong” at Jalan Bukit Bintang
Re-cycling project
Carnival Amal with Yayasan Sultanah Bahiyah
Children’s Day celebration at Philea Home, Kapar, Klang
Charity Fund Raising campaign for the Budi Yan Orphanage and the Old Folk’s Home in Bedong
Save the Planet Green Project with tree planting
Dewan Bandaraya Kuala Lumpur Local Agenda Project
Christmas Star Charity Project
Johor Flood Relief Fund
“Our Children, Our Future” Charity Event
Charity Visit to Yayasan Sunbeams Home

12. “Bukit Bintang
Gotong Royong”

13. “Bukit Bintang
Gotong Royong”

14. “Gotong Royong”
at the beach
Recycling talk and
recycling project

15. Swiss-Garden
Environmental Talk

16. Live the Hijau Way
Campaign
Local Agenda 21

17. The Hijau Way – Microwave Composting Machine

18. ‘Help Save the Planet’ cards ‘Help Save the Planet’ stickers

19. Replacing water bottles with water dispensers
in meeting rooms (banquet)

20. Replacing plastic bags with paper bags in guest rooms
Reusable canvas bags to minimize usage
of plastic bags amongst associates

21. Children’s Day celebration at Philea Home

22. Christmas Carolers - Lighthouse Childrens Home, Bangsar

23. Our Children, Our Future
Charity Event

24. Swiss-Garden Green Run
“Gotong-Royong”
Recycling Projects
Swiss-Garden Green Run
A 2.5km race (Hotel Car Park – Jetty), to instill greater love and a sense of responsibility towards Mother Nature amongst employees of Swiss-Garden Golf Resort & Spa Damai Laut.

25. with Seri Garden School
Green Project
with Seri Garden School

26. with Children from UMMU Sopiah, Trong
Ramadhan Break Fast
with Children from UMMU Sopiah, Trong

27. Blood Donation Campaign

28. Battery Operated Buggies

29. Planting Programme
Nurturing the earth with the Planting Programme, by germinating seeds from trees to produce more greens at the Swiss-Garden Golf Resort & Spa Damai Laut.
This programme also campaigns for the use of environmental-friendly fertilizer as well as creating compost heap that produces organic fertilizer when cultivating the plants.

32. Flood Relief
‘The Flood Patrol’ team from Swiss-Garden Resort & Spa Kuantan donated linen and beddings to a Flood Relief Centre in Kampung Tiram, Kuantan where 19 families were left with nothing but the clothes on their backs, many with only a mat to sleep on.

33. Christmas Magical Bear
All proceeds from the ‘Magical Bears’ sale at all F&B outlets were channeled to helping the Handicapped and Mentally Retarded Children Centre of Kuantan have a better Christmas.

34. CNY Road Safety
Campaign

36. Christmas Charity
Fund Raising Campaign

37. Ramadhan Charity with Rumah Anak-Anak Yatim
Kampung Che Bema , Sg. Petani

38. Charity Visit to
Yayasan Sunbeams Home

39. CSR Report
Sample

40. Staff “Let’s Do It” List
Switch off lights during lunch hour
Print on/use recycle paper for discussions
Set computer to standby mode after 5 mins when not in use
Paperless meetings – use projector
Avoid external phone calls, use whenever possible

41. What Can You Do?
In your industry?
In your department?

42. ~ The End ~
Thank You