1. Presenter: Adrienne Webber Xavier Univ. New Orleans
Group 3 – Pink Group
Presenter:
Adrienne Webber
Xavier Univ. New Orleans

2. GOAL 1
Position the Alliance to meet the present and future demands for life long learning

3. Objective
The Alliance will conduct literacy skills seminars, workshops or institutes either online, virtually or on-site and develop computer-based tutorial modules on how to access and use digital archives by May 30, 2007.

4. Action 1
Enlist Cornell Digital Project participants to develop train-the-trainer session on the use and access to digital collection.

5. Action 2
Develop computer-based tutorial modules on literacy skills and access & use of digital archives.

6. Goal 2
Create an on-going awareness that communicates the Alliance as the PREMIER HBCU information resource.

7. Objective
To develop a comprehensive marketing and communication strategy within and beyond the alliance by the end of 2007.

8. Action 1
Market the Alliance by establishing an annual HBCU Library Alliance Week. Develop displays and programming internally on every HBCU campus initially and expand over the next 3-5 years to market externally.

9. Action 2
Develop a virtual clearinghouse for displays, expert identification, best practices, innovative programming, marketing ideas etc. (including key slogans, & talking points)

10. Goal 3
Build and sustain a fiscally sound organization.

11. Objective
Build membership to 100% participation levels using a multi-tiered membership structure and identifying ongoing external funding sources.

12. Action 1
Achieve a 5% annual increase over the previous year in the number of paid members by creating a multi-tiered membership structure to include corporate, foundation, and endowed members, and incorporate the addition of HBCU Alliance dues into annual Solinet renewal invoices.

13. Action 2
Identify potential external funding sources for pursuing collaborative project opportunities by the end of Begin with the identification of key funding source contacts within potential organization.