1. Parlay/OSA Application Development ZTE (USA)

2. Contents Convergent Application Development Cycle Depolyment
Requirement, Business, Technology and Service
Is It a third party application
Design/Prototype
Development
Testing
Simulator Environment
Depolyment
Pilot Deployment
Mass Deployment

3. Application Development – Convergent Application
Unified Communication
Location-based Services
M-commerce, M-payment
Banking and Financial Services
Entertainment and Games
Is there a killer application?

4. Application Development – Development Cycle: Requirement
Business Requirements
New Business Models
Secure 3rd Party Access
Vendor Independence
Technology Requirements
Application Portability
Advanced Capabilities
Distributed Architecture

5. Application Development – Development Cycle: Requirement
Service Requirements
What Service Type
The Requirement to each of Required Services
Load
Addresses …

6. Application Development – Development Cycle: It is third party app?
Is it a trust application
Is it under a service contract of an EntOp

7. Application Development – Development Cycle: Prototype
Test Water

8. Application Development – Development Cycle: Design

9. Application Development – Development Cycle: Develop

10. Application Development – Development Cycle: Testing
Testing in a simulating Env. Lab Trial
Make sure it works

11. Application Development – Pilot Deployment
Limited pilot deployment in network
Make sure it run efficiently

12. Application Development – Mass Deployment

13. Application Development – Summary 1
Parlay enables a cost effective and
a fast time-to-market introduction
of next generation applications
on all your existing networks.
Deployment
Application
Revenues!
End-user Pilot
Application
Testing
Lab Trial
Application
Validation
Development
Application
Design
6 months
Kick Off
Learning
Parlay

14. Application Development - Summary 2
Application Development with Parlay APIs is:
Powerful
Easy
Cheap
Quick

15. Application Development – Example: Simple Prepaid
Business Requirement:
Service required: MPCCS, UI, Charging, GMS
Design, Call Flow
Code
Testing
Deployment