1. Module 2 Unit 3 NY Times Alternatives – Group Assignment Templates
Strategic Thinking
Module 2 Unit 3
NY Times Alternatives
– Group Assignment Templates

2. Industry Evolution (last 5-10 years)
Perceived Value
Use the Industry Evolution template to describe the key business models used in your industry over the last 5-10 years
Delivered Cost

3. Business Model Grid (1-2 competitors)
DIMENSIONS
PIONEERING OFFERING
VOLUME EFFICIENTY
SEGMENTED OFFERING
PROCESS EFFICIENCY
INTEGRATED OFFERING
MODULAR EFFICIENCY
CO-CREATED OFFERING
ECO EFFICIENCY
Value Proposition
Prototypes, experiments
Dominant design standards
Quality, features, design
Quality/low cost
Customized solutions/experiences
Rapid customization
Create & benefit
Eco-sustainability
Valuable Customers
Early adopters
Mass market
Market segments
Customer service needs
Client consulting/touch points
Global varying local/personal needs
Innovators
Customers who value sustainability
Value Delivery Organization:
Organic
Functional
Divisional
Process
Diverse teams
Linked platforms
Organizational networking
Boundaryless/ integrated
Operations
Craft
Assembly, mass production
Multiple production lines
Value chain management
Project based
Global inter-changeability
Open platforms
Life cycle value delivery
Culture
Entrepreneurial
Systems & procedural
Brand
Continual improvement (Kaizen)
Integration of silos
Speed-based culture
Collaborative pioneering
Societal partnering
Information
Implicit
Codified
Market driven information
Employee involvement
Learning organization (internal)
Online learning organization (external & internal)
Rapid sharing
Externality costing
The Business Model Grid describes in greater detail 8 vertical business models, which evolve from left to right. Across each of the horizontals identify which of the models their 1-2 most dangerous competitors are operating (use different colours to differentiated each competitor). If you believe they operate more than one model, choose the model that mostly corresponds to them.
Across each of the horizontals identify where The NY Times is on the Business Model grid Either circle or use a bold colour to identify the NY Times. Then consider what outpacing move the NY Times will need to make to stay ahead and which business model it will need to operate in order to execute this outpacing move and then circle or highlight the new dimension after the change.

4. NY Times’s next moves
Based on your findings in the internal and external diagnostic, what should be the NY Times’s next strategic move? Create a list of 3 alternative strategic moves and lay out a simple business model for each (using the business model canvas)

5. CEO Choice
Which strategic alternative do you think the NY Times CEO should choose based on your analysis?