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NutriSystem, Inc. Nasdaq: NTRI
March 2007
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Safe Harbor We make forward-looking statements in this presentation which represent our expectations or beliefs about future events and financial performance. Forward-looking statements are identifiable by words such as “believe,” “anticipate,” “expect,” “intend,” “plan,” “will,” “may” and other similar expressions. In addition, any statements that refer to expectations, projections or other characterizations of future events or circumstances are forward-looking statements. Forward-looking statements are subject to known and unknown risks and uncertainties, including those described in the Company’s filings with the Securities and Exchange Commission. In addition, actual results could differ materially from those suggested by the forward-looking statements, and therefore you should not place undue reliance on the forward-looking statements.
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Turnaround Story: Keys To Our Success
Leverage Strategic Assets Innovate and Be Customer-Focused Reinvent the Brand and the Model Marketing-Driven Culture
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Behind The Scenes: How We Did It
Marketing- Driven Formula Internet Ordering & Counseling No Membership Fees / $10 Per Day No Center Visits / Delicious Meals Already Prepared Nourish: Sound Science / Effective Program Success Convenience Simplicity Value Anonymity
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NTRI: Track Record of Strong Growth in Revenue & Profits
568 M = Revenue = Operating Income CAGR = 191% 213 M 132 M 38 M 23 M 33 M -2 M 2 M 2003 2004 2005 2006
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New Customer Growth Engine
798 K 347 K ? 52 K 23 K 2003 2004 2005 2007 2006
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Story Behind the Margin Expansion: Revenue Per Customer
632 605 521 440 347 2002 2003 2004 2005 2006 Average Sale Price (Autoship orders) $198 $220 $247 $279 $289 Numbers are approximate.
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The Diet Industry: Fast Facts
65% of adults (218mm) in the U.S. classified as overweight or obese 1 out of 3 dieters are men Largest projected increase over next 10 years will be seniors *Gallup Diet Study 2006
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Diet Facts You May Not Know
Why have past attempts been unsuccessful? Lack of results Lack of time Lack of structure or organized meal Top 3 factors when deciding which diet to follow Easy to follow Safe Can be followed on your own without going to meetings 2006 Gallup Study
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Dieters’ Motivation Source: The Gallup Organization
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Our Core Customer Female: 87% (‘05), 76% (’06) 46 years old
190 lbs. female, 245 lbs. male Want to lose 50 lbs. Lose lbs./wk Stay on weeks Serial dieter Autoship (90% of revenue) Referrals drive growth Surveys indicate satisfaction
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How We’re Positioned in the Space
Commercial Weight Loss No Embarrassing Weigh-ins No Membership Fees Less Expensive Home-Based Dieter 8 out of 10 Dieters Are Self-directed Simpler, More Effective Plan No Cooking Men!
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Market Opportunity Estimated number of Americans on a weight loss diet at any one time: 62 million Source: The Gallup Organization, May-July 2006
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How We Go to Market DIETERS
Direct Response TV Direct Mail Public Relations DIETERS 30-minute Infomercials Print Advertising Internet Multiple creatives, repeat exposure, brand repetition generates “Program Customers”
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We’re Just Getting Started
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Distribution Channels
Explore & Lead Market Segmentation Expand Marketing Channels Product Innovation 2007 Strategy Test & Expand New Distribution Channels Improve Customer Reactivation Efforts Extend Platform Into Wellness
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Financial Performance
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Yearly Results
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Key Metrics Trending Favorably
Sales / New Customer (9 mo. average) ~ $605 ~ $632 Pricing increase Retention efforts More media More men Direct Gross Margin % 54.2% Vendor price concessions Outbound freight Selling price increase Customer Acquisition Cost (CAC) $136 $146
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Outlook Q1’07 and FY07 Q1’07E FY07E Revenue in $ millions +40 %
$205 - $215 +27 % $720 - $740 Diluted EPS $ $0.92 $ $3.10 New direct channel customers +27 % ,000 +
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Target Margins
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Reactivation Revenue and Margins
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NutriSystem, Inc. Nasdaq: NTRI
300 Welsh Road, Building One Horsham, PA 19044 tel: (215)
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