1. LOGISTICS & TRANSPORTATION METHODS
BMI – Marketing Mix
Distribution (Place)

2. LOGISTICS
The process of designing and managing a supply chain. This consists of all the activities involved in getting goods and services from the original source to the ultimate consumer.

3. Factors affecting choice of transport:
Distance
Weight & Volume
Type of Goods
Cost
Accessibility
Reliability

4. Types of Transportation
Trucks
Trains
Planes
Ships
Pipelines

5. TRUCKS Costs less than airplane, similar to train
Travels faster than ships, but slower than trains or airplanes
Only method of transportation that takes goods directly to the door

6. TRAINS Can carry large and heavy loads, more than planes or trucks
Costs less than planes, similar to trucks
Cannot carry product directly to source

7. PLANES Fastest Most expensive
Cannot deliver product directly to source
Cannot carry very heavy loads

8. SHIPS Costs less than all other methods Can carry large, heavy loads
Travels slower than all other methods
Cannot carry product directly to source

9. PIPELINES Not influenced by weather
Limited to transporting gases or liquids