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Power / Dynamism Matrix (Gardner et al. (1986)

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Presentation on theme: "Power / Dynamism Matrix (Gardner et al. (1986)"— Presentation transcript:

1 Power / Dynamism Matrix (Gardner et al. (1986)
High Power / Dynamism Matrix (Gardner et al. (1986) Low C Powerful but predictable A Fewer problems D Greatest danger or opportunities B Unpredictable manageable Power Dynamism Power, Legitimacy, Urgency (Mitchell, Agle, Wood (1997) POWER URGENCY LEGITIMACY (demanding) 1. (dependent) (definitive) (dangerous) (discretionary) (dominant) (dormant) 7. 6. 5. 4. 3. 2. High Power / Interest Grid (Mendelow, 1991) Low C Keep satisfied A Minimal effort D Key players B informed Power Level of Interest


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