1. Using Internet-based Tools to Promote Community Health and Development

2. What do we mean by using internet-based tools to promote community health and development?
To learn how to do the work
To gather information
To communicate with others
To distribute educational or other information to participants
To conduct business
To engage in advocacy

3. Why use internet-based tools to promote community health and development?
Give access to knowledge and information to everyone.
Make it possible for people to change their lives and communities themselves
Help to distribute power and control more equitably throughout societies 3

4. Why use internet-based tools to promote community health and development?
Help to combat ignorance and misinformation (as well as disinformation—the intentional lies governments, corporations, institutions and other entities sometimes tell in order to keep control or to protect their own self-interest)
Make it easier for people to understand how they can effect social change, and therefore be more willing to attempt it 4

5. Why use internet-based tools to promote community health and development?
Give people models to follow
Put people concerned with health and community development in touch with one another
Increase the ease and effectiveness of advocacy, particularly for those who might otherwise have no voice
Can ease access to elected and appointed officials 5

6. Why use internet-based tools to promote community health and development?
Help to assure accountability of those officials and oversight bodies
Can shorten response time to community needs
Encourage and facilitate collaboration among individuals and organizations at all levels 6

7. Who should use internet-based tools to promote community health and development?
Professionals and professional organizations
Grassroots and community-based organizations
Larger nonprofits and initiatives
Community activists
Participants in and beneficiaries of health and community service organizations and initiatives
Students in disciplines related to health and community services 7

8. When should you use internet-based tools to promote community health and development?
To build the community’s capacity to solve its own problems
Starting a program, initiative, or other effort with little information
Need to communicate with a large number of people (and decide to embark on an action) quickly 8

9. When should you use internet-based tools to promote community health and development?
To learn about or understand laws or regulation
Need information for a grant proposal or other funding possibility
What to get message out, or set up a place where everyone involved in the organization, effort, or issue can communicate 9

10. The Logic Behind the Community Tool Box as an Internet-based Tool for Promotion of Health and Community Development 10

11. Guiding Principles:
An organization’s vision, mission, and philosophy should all be consistent with one another
Almost any effort will benefit from a participatory process
Ethics are important 11

12. Components of Health and Community Development:
Understanding the context of the work and collaborative planning:
Creating and maintaining coalitions
Analyzing community-identified problems and goals
Developing a framework or model of change
Developing strategic and actions plans
Building leadership 12

13. Components of Health and Community Development:
Community action and intervention:
Developing an intervention
Increasing participation and membership
Enhancing cultural competency 13

14. Components of Health and Community Development:
Community and systems change:
Advocating for change
Influencing policy development
Evaluating the initiative 14

15. Components of Health and Community Development:
Widespread behavior change and improvement in population-level outcomes:
Implementing a social marketing campaign 15

16. Components of Health and Community Development:
Sustaining the effort:
Writing a grant application for funding
Improving organizational management and development
Sustaining the work or initiative 16