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JFK’s New Frontier
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Election of 1960 Senator John F. Kennedy vs. Vice President Richard M. Nixon Kennedy Young (43 years old) Young family (wife and two children) Irish-Catholic from Massachusetts Wealthy background Outgoing, relaxed, optimistic, energetic Nixon Quaker from California Financial hardship Stiff, older More experience
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Election of 1960 Major Issues Television Debates Kennedy Wins
Economy- boost Cold War- stop the spread of communism Television Debates Television advertising for campaigns Influenced election outcome First time Presidential debates were televised Nixon looked sweaty and nervous Kennedy appeared calm, collected, and relaxed Kennedy Wins
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New Frontier New Frontier- Kennedy’s Domestic Agenda Hoped to:
Increase aid to education Provide health insurance to the elderly Create Department of Urban Affairs Difficult to pass new programs- little support from Congress Victories Invested in defense and space exploration Raised minimum wage Area Redevelopment Act Housing Act
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Women’s Rights Presidential Commission on the Status of Women, 1961
Federal action against gender discrimination Right of women to equal pay Equal Pay Act, 1963 Inspired similar groups at state levels Study the status of women Women worked in important positions in Kennedy Administration Esther Peterson- Assistant Secretary of Labor, Director of the Women’s Bureau of the Department of Labor
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People with Disabilities
President’s Panel on Mental Retardation, 1961 Fund research developmental disabilities educational and vocational programs for people with disabilities Residential (instead of institutional) treatment centers Grants for prenatal services for women in low-income groups Mental Retardation Facilities and Community Mental Health Centers Construction Act of 1963 Grants for research centers Funds for training educational personnel Grants for construction of mental health centers
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People with Disabilities
Eunice Kennedy Shriver, JFK’s sister Camp Shriver, home day camp for children with developmental disabilities Offered people with disabilities a chance to compete physically Later became the Special Olympics program First Special Olympics Games held in Chicago, 1968
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