1. Enabling Creative Students to Make Stuff Happen Enterprise for the Whole Educational Journey
Libby Anson
Student Employability & Enterprise Manager
Enabling Enterprise for All
IEEC 2017
How many people in the room are creative practitioners?

2. Considerations for this session
Issues and practices involved in supporting creative students and graduates
….to generate and sustain their own creative enterprises
Methodology for engagement
Developing an entrepreneurial mind-set
Integrating studio practice
Applying learning
Creating solutions for the real-world

3. Things Highly Creative People Do Differently*
Daydream
Observe everything
Work the hours that work for them
Take time for solitude
Turn life’s obstacles around
Seek out new experiences
Fail up
Ask big questions
People-watch
Take risks
View life as an opportunity for self-expression
Follow their true passions
Get out of their own heads
Lose track of the time
Connect the dots
Shake things up
Make time for mindfulness
Surround themselves with beauty
Would the creatives in the room agree with this?
* According to the Huffington Post, March 2016

5. ….or are they? Can you teach someone to be an artist?
Can creativity be taught?
….or are they?

6. Definition of Enterprise Education*
To equip students/ graduates with :
An enhanced capacity to generate ideas and
2. the skills to make them happen
* According to the QAA
NB – skills: students often think of these as technical (and we then get in to a debate about access to technical services/resources….. ) RATHER THAN personal or professional skills

7. All students are special
Creative students are:
Less likely to have a conventional career path
More likely to have dyslexia and/or dyspraxia
Natural innovators
Tangential thinkers
Problem solvers
Given this, creative students are almost built to be entrepreneurial.

8. From 1909
2014
2019
At GSA, this is how we approach teaching and supporting creative students and graduates

9. From 1909
2014
2019
The 2014 fire: tragedy or opportunity?

10. Phoenix Bursaries away another two 20 seconds to take away another two
Fine Art graduates 2014 missed this opportunity to launch
their professional careers.
With the support of The Scottish Government, GSA established
Phoenix Bursaries to help graduating students create a new body
of creative practice.
Phoenix Bursaries provided :
An allowance towards living expenses
A location in which to work for up to 15 weeks
Up to 30 hours of supervision by an academic tutor
An allowance towards the cost of materials and consumables
The programme culminated in a group exhibition held at GSA in spring 2015.
away another two
20 seconds to take away another two
What 3 values are you left with?
Do you live by your values?
Do they inform the important choices you make?
Learning through doing
Integrating studio practice
Generating and sustaining creative practice
VALUES
Give examples of values

11. The Business of You Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
The Business of You : a session for students to reflect upon themselves as whole individuals in relation to their creative and professional goals
Where are you? Where are you going? How are you going to get there?
Identify choose act
Strengths and weaknesses
Goals (and obstacles)
Action Planning
Choices
Values

12. The Business of You Write down the 10 things that you value most
Where are you?
Where are you going?
How will you get there?
Strengths and weaknesses
Goals
Action planning
Choices
Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
The Business of You : a session for students to reflect upon themselves as whole individuals in relation to their creative and professional goals
Where are you? Where are you going? How are you going to get there?
Identify choose act
Strengths and weaknesses
Goals (and obstacles)
Action Planning
Choices
Values

13. The Business of You Write down the 10 things that you value most
Where are you?
Where are you going?
How will you get there?
Strengths and weaknesses
Goals
Action planning
Choices
Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
The Business of You : a session for students to reflect upon themselves as whole individuals in relation to their creative and professional goals
Where are you? Where are you going? How are you going to get there?
Identify choose act
Strengths and weaknesses
Goals (and obstacles)
Action Planning
Choices
Values

14. The Business of You Write down the 10 things that you value most
Where are you?
Where are you going?
How will you get there?
Strengths and weaknesses
Goals
Action planning
Choices
Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
The Business of You : a session for students to reflect upon themselves as whole individuals in relation to their creative and professional goals
Where are you? Where are you going? How are you going to get there?
Identify choose act
Strengths and weaknesses
Goals (and obstacles)
Action Planning
Choices
Values

15. The Business of You Write down the 10 things that you value most
Where are you?
Where are you going?
How will you get there?
Strengths and weaknesses
Goals
Action planning
Choices
Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
The Business of You : a session for students to reflect upon themselves as whole individuals in relation to their creative and professional goals
Where are you? Where are you going? How are you going to get there?
Identify choose act
Strengths and weaknesses
Goals (and obstacles)
Action Planning
Choices
Values

16. The Business of You Write down the 10 things that you value most
Where are you?
Where are you going?
How will you get there?
Strengths and weaknesses
Goals
Action planning
Choices
Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
The Business of You : a session for students to reflect upon themselves as whole individuals in relation to their creative and professional goals
Where are you? Where are you going? How are you going to get there?
Identify choose act
Strengths and weaknesses
Goals (and obstacles)
Action Planning
Choices
Values

17. The Business of You Write down the 10 things that you value most
Where are you?
Where are you going?
How will you get there?
Strengths and weaknesses
Goals
Action planning
Choices
Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
The Business of You : a session for students to reflect upon themselves as whole individuals in relation to their creative and professional goals
Where are you? Where are you going? How are you going to get there?
Identify choose act
Strengths and weaknesses
Goals (and obstacles)
Action Planning
Choices
Values

18. The Business of You Write down the 10 things that you value most
Where are you?
Where are you going?
How will you get there?
Strengths and weaknesses
Goals
Action planning
Choices
Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
The Business of You : a session for students to reflect upon themselves as whole individuals in relation to their creative and professional goals
Where are you? Where are you going? How are you going to get there?
Identify choose act
Strengths and weaknesses
Goals (and obstacles)
Action Planning
Choices
Values

19. The Business of You Write down the 10 things that you value most
Where are you?
Where are you going?
How will you get there?
Strengths and weaknesses
Goals
Action planning
Choices
Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
The Business of You : a session for students to reflect upon themselves as whole individuals in relation to their creative and professional goals
Where are you? Where are you going? How are you going to get there?
Identify choose act
Strengths and weaknesses
Goals (and obstacles)
Action Planning
Choices
Values

20. The Business of You Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
Examples of values

21. Core Values Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
Authenticity Achievement Adventure Authority Autonomy Balance Beauty Boldness Compassion Challenge Citizenship Community Competency Contribution Creativity Curiosity Determination Faith Fairness Fame Friendships Fun Growth Happiness Honesty Humour Influence Inner Harmony Justice Kindness
Knowledge Leadership Learning Love Loyalty Meaningful Work Openness Optimism Peace Pleasure Purpose Popularity Recognition Religion Reputation Respect Responsibility Security Self-Respect Service Spirituality Stability Success Status Trust Trustworthiness Wealth Wisdom
Examples

22. The Business of You Write down the 10 things that you value most
30 seconds to take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
Your values

23. The Business of You Write down the 10 things that you value most
Take away three of these
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
30 seconds to take away three of these

24. The Business of You Write down the 10 things that you value most
Take away three of these
Take away another two
20 seconds to take away another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
20 seconds to take away another two

25. The Business of You Write down the 10 things that you value most
Take away three of these
Take away another two
… and another two
What 3 values are you left with
Do you live by your values?
Do they inform the important choices you make?
20 seconds to take away another two

26. The Business of You Write down the 10 things that you value most
Take away three of these
Take away another two
… and another two
What 3 values are you left with?
Do you live by your values?
Do they inform the important choices you make?
VALUES
Give examples of values

27. The Business of You Write down the 10 things that you value most
Take away three of these
Take away another two
… and another two
What 3 values are you left with?
How far do you live by your values?
VALUES
Give examples of values

28. The Business of You Write down the 10 things that you value most
Take away three of these
Take away another two
… and another two
What 3 values are you left with?
How far do you live by your values?
Do they inform the important choices you make?
VALUES
Give examples of values

29. From 1909
2014
2019
The Mackintosh building will re-open in 2019 as a building as true as possible to Mackintosh’s original vision and as an art school for the 21st century

30. First Year Experience (from 2019) Anatomy of Employability
Cross-disciplinary collaboration
Anatomy of Employability
Student-led workshops and debates
Live Projects
Working collaboratively with each other and with the creative sector to solve real-world challenges
Enterprise for the whole educational journey – start
Methodology for engaging
Developing an entrepreneurial mind-set
Live projects

31. The Marshmallow Challenge*
*c/o Hyper Island
Each group has:
25 spaghetti sticks
Some tape
One piece of string
A marshmallow
Groups of five
Build a stand-alone tower that is able to sustain the weight of the marshmallow

32. The Marshmallow Challenge*
*c/o Hyper Island
Each group has:
25 spaghetti sticks
Some tape
One piece of string
A marshmallow
Task: to build a stand-alone tower that is able to sustain the weight of a marshmallow
Build a stand-alone tower that is able to sustain the weight of a marshmallow

33. The Marshmallow Challenge*
*c/o Hyper Island
Each group has:
25 spaghetti sticks
Some tape
One piece of string
A marshmallow
5 minutes of pre-planning discussion.
Complete the task in silence.
What did you learn?
Live projects
Solutions for the real world
Build a stand-alone tower that is able to sustain the weight of a marshmallow

34. End of session thoughts:
Learning by doing = success + failure
Reflection on learning is the foundation
of critical thinking

35. End of session thoughts:
Learning by doing = success + failure
Reflection on learning is the foundation
of critical thinking

36. Libby Anson l.anson@gsa.ac.uk