1. AP GOV Review: Video #22 - The Impacts Of The News Media On Politics
Everything You Need To Know About The Impacts Of The News Media On Politics To Succeed In AP Government

2. Media As A Linkage Institution
What is a linkage institution?
It connects people to their government
Other examples?
Political parties, interest groups, and elections
How is the media a linkage institution?
By covering: polls, political officials, programs, and public policy

3. How Does The Media Impact Politics?
The media covers policy and cover specific issues
The media focuses more on candidates than campaign issues
Rarely does the media cover an entire speech, rather soundbites are often used
“Horse-race journalism” - focus on polls, rather than issues

4. How Does The Media Impact Politics?
The President and other high ranking government officials have a Press Secretary
Meet with the press often, helps prepare the president for media addresses
Media Bias - different outlets may have different ideologies
Josh Earnest

5. Test Tips Multiple-Choice: The media as a LINKAGE INSTITUTION!
Be able to identify horse-race journalism
Free Response:
Media impacting policy (2013)

6. See You Back Here For Video #23 - The News Media Industry And Its Consequences
Thanks for watching
Best of luck!