1. Propaganda:
information, especially of a biased or misleading nature, used to promote or publicize a particular political cause or point of view.

2. Name calling: associating a person with a negative idea or symbol

3. Bandwagon: This technique involves encouraging people to think or act in some way simply because other people are doing so.

4. Testimonial: An important person or famous figure endorses a product/candidate. 

5. Plain folks: A plain folks argument is one in which the speaker presents him or herself as an average Joe — a common person who can understand and empathize with a listener's concerns.

6. Transfer: Good feelings, looks, or ideas transferred to the person for whom the product is intended.

7. Fear: the use of a variety of communication techniques that create an emotional appeal. to accept a particular belief or opinion, to adopt a certain behavior or to perform a particular action.

8. Bad Logic: where basic facts don’t add up
Premise 1: Hillary Clinton supports gun-control legislation.
Premise 2: All fascist regimes of the twentieth century have passed gun- control legislation.
Conclusion: Hillary Clinton is a fascist.

9. Glittering Generalities: an emotionally appealing phrase that sounds good but does not have any reason behind it.