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Insert Community/Organization Name. Communicating Preparedness Overcome barriers to planning Understand perception of risk Consider presentation of message.

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Presentation on theme: "Insert Community/Organization Name. Communicating Preparedness Overcome barriers to planning Understand perception of risk Consider presentation of message."— Presentation transcript:

1 Insert Community/Organization Name

2 Communicating Preparedness Overcome barriers to planning Understand perception of risk Consider presentation of message – Hazards – Response options Validate personal experience

3 All-Hazards Planning Applies to a range of emergencies Identifies common tools & resources Efficient & effective Response options –Shelter-in-place –Evacuate

4 Motivators Actual Events –Hurricanes Katrina & Rita –Chemical spill in a neighborhood –House fire Public Information –National Preparedness Month –Preparedness campaigns –Media coverage

5 31% Percentage of Americans with a basic family emergency plan. Source: Columbia University Annual Preparedness Survey, July 2007 Personal Experience

6 47% Percentage of Americans who believe they will experience major disaster in next 5 years. Source: Columbia University Annual Preparedness Survey, July 2007 Perception of Risk

7 43% Percentage of Americans not planning to do anything to prepare. Source: Columbia University Annual Preparedness Survey, July 2007 Perception of Risk

8 92% Percentage of Americans who wouldnt evacuate (most common reason: care of a dependent) Source: Columbia University Annual Preparedness Survey, August 2006 Vulnerable Populations

9 26% I havent had time to do it. Barriers to Planning 21% Im not sure where to begin. Source: Columbia University Annual Preparedness Survey, July 2007

10 Activity Personal Preparedness as a Health Intervention

11 Shelter-in-Place

12 Evacuation & Communication

13 Review & Support Others

14 Insert Community/Organization Name


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