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Published byClementine Nash Modified over 6 years ago
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European Conference on Mobility Management 2017
Maastricht, João Bernardino
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The economist’s solution to traffic
Congestion charging
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The economist’s solution to traffic
alternative The economist’s solution to traffic Reward good behaviour
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1. but with public funding ?
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2. how to prove behaviour ?
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Funding for incentives by
Local businesses More customers Associate to good values
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Proving behaviour with
a smartphone App Accelerometer and gyroscope based algorithm detects user is cycling
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Connects Distributing
bicycle users, local businesses and city Distributing Bike Benefits to the community
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City administration
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We have solved the funding and behaviour proof barriers.
So let’s think high... Our vision Biklio will become a permanent, global, cycling incentive system that will increase urban cycling forever and make our cities a better place
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Our vision Biklio will become a permanent, global, cycling incentive system that will increase urban cycling forever and make our cities a better place Really??...
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Practical for user? SHUTTERSTOCK
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Shop rewards appealing enough for massive user engagement ?
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Simplicity No app interaction prior to trip No GPS tracking
Designed for Simplicity No app interaction prior to trip No GPS tracking No internet connection
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What do you value about cycling?
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Recognition, belonging and cycling experience.
Not just material benefits. Recognition, belonging and cycling experience.
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You benefit the community, The community benefits you.
Talk with us: •
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