1. Ag Econ CENTRA In-service
May 8, 2012
Web Presence Strategies for Small Communities
Dr. Dave Shideler, Assistant Professor and Extension Economist
Trends in Oklahoma Agriculture & Rural Demographics
Dr. Larry Sanders, Professor and Extension Economist
5/8/2012
Web Presence Strategies Webinar

2. Web Presence Strategies for Small Communities
Dave Shideler Brian Whitacre
Assistant Professor Associate Professor
Department of Agricultural Economics
5/8/2012
Web Presence Strategies Webinar

3. Motivation Web is the media of the 21st century
How can communities use the web, and why should they use the web?
POLL: Thinking about the community in which you live,
Does it have a website?
Yes No
Never thought to look for it
If your community has a website, how often do you visit it?
My community does not have a website.
Never
Rarely (less than once per month)
Sometimes (a couple of times a month)
Often (weekly)
Frequently (daily)
What information/transactions do you perform at your community’s website?
Local government news and events
Interact with local officials
Pay utility bills, traffic citations, etc.
Learn about your community (e.g., data, history, local businesses)
Find information about city services
5/8/2012
Web Presence Strategies Webinar

4. 5/8/2012
Web Presence Strategies Webinar

5. Curriculum Objectives
Help small communities to understand why a web presence matters, and to whom;
Cast vision for developing/enhancing the community’s web presences;
Actually create a site map, content, and, ultimately, the website;
Provide technical assistance for various aspects of site development.
5/8/2012
Web Presence Strategies Webinar

6. Curriculum
Available at:
2 Versions:
The Extrovert: for use with groups/teams
“Facilitation Tools” on the website
In-depth Powerpoint slides with notes
Facilitator’s guide
Worksheets in PDF format for handouts
The Introvert: for use by an individual
Self-paced modules online in html format (“Learning Lessons”)
Exercises are embedded in website
5/8/2012
Web Presence Strategies Webinar

7. In-service: May 15 (registration deadline is TODAY!!)
Francis Tuttle Technology Center, Rockwell Campus (NW OKC)
9:00 am – 3:30 pm
$12 (includes lunch)
me if interested in attending
5/8/2012
Web Presence Strategies Webinar