1. Sustainability for the SCREEN ARTS
Aaron R. Matthews
Industry Sustainability Manager
@enviroARMy

2. Who is albert

3. Why albert v v

4. Why albert has been adopted…
Driven by audiences
Brand reputation
Identify efficiencies
Improve resilience
And, it is the right thing to do

5. Average carbon footprint of 1 hour of production
In 2014, the UK produced 30,000 hours of original TV content.

6. Parts of the albert project…

7. albert has enabled Monsoon Springwatch Downton Corrie local crew
generators
lighting
on screen

8. Uses of albert
By productions… By companies… By industry…

9. Reduces your carbon footprint Improves accountability
Limitations and uses
Reduces your carbon footprint
Improves accountability
Improves carbon literacy
Creates useful data
Helps you plan to make a difference

10. Production Examples

11. How albert is used across the UK
Used by programme makers
3,000 registered users from 300 companies
Signposted by Channel 4 and ITV
A delivery requirement for Sky, UKTV and soon the BBC

12. Work Flow and Accounts Industry coordinator Broadcasters
User & Reviewers
Auditor

13. Future work Editorial cultural leadership
Affordable green energy group purchasing
Material repurposing
Efficiency of broadcasting architecture