1. Membership Best Practices
Simple Ways to Grow Your Rotary Club
PDG Brent D. Rosenthal Zone 30 Rotary Coordinator

2. Attracting New Members
Know and promote the unique benefits and value of Rotary membership.
Share your Rotary story!
Invite people to a club meeting or event (service or social) – and make sure it’s fun!
Make sure your club has a friendly atmosphere with opportunity for fellowship (exciting programs are a plus but not necessary).
Publicize club events and activities!

3. Best Practices
Learn what potential and current members’ passions are and what they want from Rotary membership.
Do not bring in new members who won’t fit in (refer them to other clubs!).
Pre-induction disclosure of expectations and obligations of Rotary membership.

4. More Best Practices
Immediately train and orient new members to the club and to Rotary;
Immediately involve new members in activities consistent with their passions.
Increase your club’s “value proposition” – focus on value to members.
Strive to be strong in all Five Avenues of Service.

5. More Best Practices Consider adopting a Touchpoints program.
Consider “flash projects.”
Have plenty of social and family activities.
Groom new members for leadership roles.

6. More Best Practices
Obtain continual feedback from members about satisfaction with the club and its activities.
Make changes to ensure members’ continued satisfaction: projects, activities, meeting time and location, even club traditions!
Monitor member participation and intervene.

7. Be Flexible! Change your meeting schedule. Vary your meeting format.
Relax attendance requirements. 
Offer multiple membership types. 
Invite Rotaractors to be members of your club. 

8. Here’s a Thought
Every club should have at least one “non meeting” event (social activity, hands-on service project) every month!

9. And Finally….
Embrace change as good! Cultivate an atmosphere of entrepreneurship, progress, optimism and excitement.
Membership growth is a matter of whole club excellence, not just numbers!

10. What are your best practices?
Discussion Time
What are your best practices?

11. THANK YOU! For more information…
PDG Brent D. Rosenthal Rotary Coordinator, Zone 30 (614)