1. The American Media

2. American Media – Party Press
The Party Press
Two different factions
Jefferson vs. Hamilton
National Gazette (F)
Gazette of the United States (D-R)
Both were party sponsored and run
Who bought these papers?
How did the papers sustain themselves?

3. American Media – Popular Press
The Popular Press – 1840 – early 1900’s
Advances in technology make the newspapers profitable and self-sustaining (profit driven)
AP is established in 1848
Sensationalism – Hearst vs. Pulitzer

4. American Media - Magazines of Opinion
Starting in the 1850’s a number of national magazines were formed
Gained momentum around 1900 (Progressive Era)
“Muckraking” evolved into investigative reporting
Eventually sensationalism in the news faded in the early 20th Century

5. American Media – Electronic Journalism
Radio 1920’s and TV 1940’s
Ability for political figures to speak to the public without being edited or filtered
Evolution
From Fireside Chats to Network News to The O’Reilly Factor

6. American Media - Internet
Ultimate free press in regard to politics
Cannot be regulated
Cannot be censored
Beginning to play a large role in politics
In 2004 approx. 1/5 of all year olds got their campaign news from internet
Same % got their news from network evening news or newspapers

7. Evolution
Party Press – very few people had contact with any type of media
Popular Press – mass-circulation created mass-politics
Magazines of Opinion – interest groups began to enter into the political spectrum
Electronic Journalism – politicians can initiate contact with the public without party or interest group help
Internet – politicians, voters, and activists can now converse with and influence others