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RESTRUCTURING ORGANIZATIONS
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Learning Objectives To understand the basic principles of techno structural design To understand the three basic structural choices and two advanced structural choices available to organizations To understand the process of downsizing and reengineering
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What Is Organizational Structure?
How job tasks are formally divided, grouped, and coordinated Key Elements Work specialization Departmentalization Chain of command Span of control Centralization and decentralization Formalization
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What Is Organizational Structure? (cont’d)
Work Specialization The degree to which tasks in the organization are subdivided into separate jobs Division of Labor Makes efficient use of employee skills Increases employee skills through repetition Less between-job downtime increases productivity Specialized training is more efficient Allows use of specialized equipment
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What Is Organizational Structure? (cont’d)
Departmentalization The basis by which jobs are grouped together Grouping Activities by: Function Product Geography Process Customer
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What Is Organizational Structure? (cont’d)
Authority The rights inherent in a managerial position to give orders and to expect the orders to be obeyed Chain of Command The unbroken line of authority that extends from the top of the organization to the lowest echelon and clarifies who reports to whom Unity of Command A subordinate should have only one superior to whom he or she is directly responsible
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What Is Organizational Structure? (cont’d)
Span of Control The number of subordinates a manager can efficiently and effectively direct Concept Wider spans of management increase organizational efficiency Narrow Span Drawbacks Expense of additional layers of management Increased complexity of vertical communication Encouragement of overly tight supervision and discouragement of employee autonomy
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Contrasting Spans of Control
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What Is Organizational Structure? (cont’d)
Centralization The degree to which decision making is concentrated at a single point in the organization. Decentralization The degree to which decision making is spread throughout the organization. Formalization The degree to which jobs within the organization are standardized.
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Contingencies Influencing
Structural Design Environment Worldwide Operations Organization Size Structural Design Organization Goals Technology
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Functional Organization
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The Functional Form Advantages Disadvantages
Emphasizes routine tasks; encourages short time horizons Fosters narrow perspectives by managers and limits capacity for top-management positions Multiplies interdepartmental dependencies; increases coordination and scheduling difficulties Obscures accountability for overall results Promotes skill specialization Reduces duplication of scarce resources and uses resources full time Enhances career development for specialists within large departments Facilitates communication and performance because superiors share expertise with their subordinates Exposes specialists to others within same specialty
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The Divisional Organization
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The Divisional Form Advantages Disadvantages
Recognizes interdepartmental interdependencies Fosters an orientation toward overall outcomes and clients Allows diversification and expansion of skills/training Ensures accountability by departmental managers and promotes delegation Heightens departmental cohesion and involvement in work May use skills and resource inefficiently Limits career advancement by specialists Impedes specialists’ exposure to others within same specialties Puts multiple-role demands upon people and creates stress May promote departmental objectives as opposed to overall organizational goals
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The Matrix Organization
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The Matrix Structure Advantages Disadvantages
Makes specialized, functional knowledge available to all projects Use people flexibly Maintains consistency by forcing communication between managers Recognizes and provides mechanisms for dealing with legitimate, multiple sources of power Can adapt to environmental changes Can be difficult to implement Increases role ambiguity, stress, and anxiety Performance is lowered without power balancing between projects and functions Makes inconsistent demands and can promote conflict and short-term crisis orientation May reward political skills over technical skills
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Characteristics of Process-Based Structures
Processes drive structure Work adds value Teams are fundamental Customers define performance Teams are rewarded for performance Teams are tightly linked to suppliers and customers Team members are well informed and trained
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The Process-Based Structure
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The Process-Based Form
Advantages Disadvantages Focuses resources on customer satisfaction Improves speed and efficiency Adapts to environmental change rapidly Reduces boundaries between departments Increases ability to see total work flow Enhances employee involvement Lowers costs dues to overhead Can threaten middle managers and staff specialists Requires changes in command-and-control mindsets Duplicates scarce resources Requires new skills and knowledge to manage lateral relationships and teams May take longer to make decisions in teams Can be ineffective if wrong processes are identified
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The Customer Centric Structure
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The Customer Centric Form
Advantages Presents one integrated face to the customer Generates a deep understanding of customer requirements Enables organization to customize and tailor solutions for customers Builds a robust customer response capability Disadvantages Customer teams can be too inwardly focused Sharing learning and developing functional skills is difficult Managing lateral relations between customer-facing and back office units is difficult Developing common processes front and back is problematic Clarifying the marketing function is problematic
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The Network Organization
Designer Organizations Producer Organizations Broker Organization Distributor Organizations Supplier Organizations
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Types of Networks Internal Market Network Vertical Market Network
Intermarket Network Opportunity Network
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The Network-Based Form
Advantages Disadvantages Enables highly flexible and adaptive responses Creates a “best of the best” firm to focus resources on customer and market needs Each organization can leverage a distinctive competency Permits rapid global response Can produce “synergistic” results Difficulty managing lateral relationships across autonomous organizations Difficulty motivating members to relinquish autonomy to join network Sustaining membership and benefits can be problematic May give partners access to proprietary knowledge and technology
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The Downsizing Process
Clarify the organization’s strategy Assess downsizing options and make relevant choices Implement the changes Address the needs of survivors and those who leave Follow through with growth plans
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Downsizing Tactics
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The Reengineering Process
Prepare the organization Specify the organization’s strategy and objectives Fundamentally rethink the way work gets done Identify and analyze core business processes Define performance objectives Design new processes Restructure the organization around the new business processes.
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Characteristics of Reengineered Organizations
Work units change from functional departments to process teams Jobs change from simple tasks to multidimensional work People’s roles change from controlled to empowered The focus of performance measures and compensation shifts from activities to results. Organization structures change from hierarchical to flat Managers change from supervisors to coaches; executives change from scorekeepers to leaders
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