1. PARTNERSHIP Advancement Nonprofit #NonprofitAdvance
So its still a work in progress, but I’ve settled on NPA – Nonprofit Partnership Advancement.

2. change Today. I’m going to help you your nonprofit. #NonprofitAdvance
So its still a work in progress, but I’ve settled on NPA – Nonprofit Partnership Advancement.

3. life Maybe even your #NonprofitAdvance
So its still a work in progress, but I’ve settled on NPA – Nonprofit Partnership Advancement.

4. #NonprofitAdvance
So its still a work in progress, but I’ve settled on NPA – Nonprofit Partnership Advancement.

5. Consultant | Writer | Advocate | Husband | Dreamer
Ben Bisbee
But let’s start at the beginning… who am I?
Consultant | Writer | Advocate | Husband | Dreamer

6. UNIVERSE your place in the
And now you… Who are you at your nonprofit? (Take a general group poll)
UNIVERSE

7. Who you represent at your nonprofit matters because it will influence how you hear and interpret parts of this presentation – and I don’t want to lose sight of that.

8. “The best partnerships aren't dependent on a mere common goal
but on a shared path
of equality, desire,
and no small amount of passion.”
Sarah MacLean

9. nonprofits #NonprofitAdvance the CSR industry is not set up for
Corporations are looking to partner with organizations that help their brands, connect with their CSR missions and help them move forward in their goals.
…so why isn’t the same true for nonprofits?

10. #NonprofitAdvance Money Strategists Investor demands Employee demands
Governmental guidelines
Consultants
Global tech partners
Outcome measurement tech
Corporate volunteer specialists
Social good forecasting dragons that eat children for fuel
Corporations are looking to partner with organizations that help their brands, connect with their CSR missions and help them move forward in their goals.
…so why isn’t the same true for nonprofits?

11. #NonprofitAdvance
Corporations are looking to partner with organizations that help their brands, connect with their CSR missions and help them move forward in their goals.
…so why isn’t the same true for nonprofits?

12. nonprofits #NonprofitAdvance
are not PREPARED to make full use of corporations
Corporations are looking to partner with organizations that help their brands, connect with their CSR missions and help them move forward in their goals.
…so why isn’t the same true for nonprofits?

13. #NonprofitAdvance
You start out like – yeah, this company, this money, this partnership…. Bold and brave and confident.

14. #NonprofitAdvance
AND THEN THE MINUTE they start to ask for partnership requests or to activate a benefit? Why us? Why now? Who do they think we are?!

15. DRUM ROLL PLEASE #NonprofitAdvance
AND THEN THE MINUTE they start to ask for partnership requests or to activate a benefit? Why us? Why now? Who do they think we are?!

16. PARTNERSHIP Advancement Nonprofit #NonprofitAdvance
You need a plan and that plan needs to be strategic and selfish… stay with me.

17. It’s a SIMPLE 5 Step Process…
N A P

18. MAP your assets 1 #NonprofitAdvance
Has your nonprofit identified and organized your strengths and resources to discover solutions for increased corporate engagement and relationship development? Focused on your whole organization, Rhinocorn will help asset map your annual, special event and daily programming to showcase how to increase corporate relationship development.
your assets

19. assets Existing Partnerships Social Good Status
Organizational Footprint
The assets that matter – to you, to corporations, to your co-existence.

20. assets Co-Branding Options Volunteer Opportunities
Marketing & Communications
Education Opportunities
Traditional & Social Media Reach
Event Programming 
The assets that matter – to you, to corporations, to your co-existence.

21. assets Stewardship Impact & Outcomes … Swag
The assets that matter – to you, to corporations, to your co-existence.

22. SOAP
The assets that matter – to you, to corporations, to your co-existence.

23. PROOF
I WA$
THERE!
The assets that matter – to you, to corporations, to your co-existence.

24. motion VS mission 2 #NonprofitAdvance
Do you know which of your assets help advance your mission and which assets are just simply branded content? Rhinocorn will help identify your “mission vs. motion” assets, allowing your organization to always lead with mission-driven opportunities to engage your corporate partners.

25. motion mission MISSION
Active Engagement: conversing, involving, collaborating, partnering, offers integration or empowerment
Advances mission, money and vision forward
Closes or creates feedback and engagement loops
MOTION
Passive Engagement: tells, shows, maybe educates
More co-branded content than missional work
Words vs. Actions

26. NEW asset 3 development #NonprofitAdvance
Does your organization have enough mission-driven assets to excite your corporate partners? Focused on your growth and development goals, Rhinocorn will help identify creative asset and programming concepts to build new public programming, fundraising, marketing, event and engagement models.

27. >
motion
mission
70/30

29. get selfish
Think lavish

30. 4 RELATIONSHIP development matrix #NonprofitAdvance
Are you offering your corporate partners and prospects advancing giving levels with customizable mission-driven relationship opportunities? Leading with your mission-based assets, Rhinocorn will help your organization build a dynamic Relationship Matrix and Giving Level model focused on conventional benefits such as co-branding opportunities and social media, but also progressive relationship-building options such as custom cause marketing and enriched employee engagement.

31. 4

32. 4

33. 4
“BENEFITS”

34. Existing Partnerships
Social Good Status
Co-Branding Options
Volunteer Opportunities
 Marketing & Communications
Education Opportunities
Traditional & Social Media Reach
Footprint
Event Programming
Stewardship
Impact & Outcomes
Swag 

35. 4
BENEFITS
NO!
NO!
NO!

36. 4
ALIGNMENTS

37. Co-branding alignments Engagement alignments Media alignments
Impact alignments
Co-branding alignments
Engagement alignments
Media alignments

38. culture 5 CREATE a collaborative #NonprofitAdvance
Is your organization collectively ready to meet the challenges of a newly organized Corporate Relationship Advancement process? Let Rhinocorn help you create a process that builds on the strengths of your organization and accounts for the obstacle you may face to create a collaborative culture that drives your mission and new corporate relationship goals powerfully.
culture

39. You are all in this together working toward success or you will all fall from the sky together and it’s ain’t pretty.

40. #NonprofitAdvance In
CONCLUSION

41. THANK
YOU!

42. Ben Bisbee LinkedIn / Twitter Facebook / Twitter / LinkedIn
31st Century Nonprofit Network on Facebook