1. Proclaiming Your Dream:
Developing Vision and Mission Statements

2. What is a vision statement?
Your dream:
Shared
Broad
Inspiring
Easily communicated

3. What is your mission statement?
What is to be done and why:
Concise
Outcome-oriented
Inclusive

4. How do you create vision and mission statements?
1. Learn what is important to people in your community.
Listening sessions or public forums
Focus groups
Interviews

5. 2. Decide on the general focus of your organization.
Topic
Scope
3. Develop your vision and mission statements.

6. 4. Obtain consensus on your vision and mission statements.
5. Decide how you will use your vision and mission statements.
Letterhead
Website
Giveaways
Press kit
Interviews
Annual report

7. Examples of Vision Statements
"Healthy adolescents"
"Healthy babies"
"Caring parents"
"A community of hope"
"Safe sex"
"Teen power"
"Caring relationships"

8. Examples of Mission Statements
Building a healthy community through a comprehensive initiative to promote jobs, education, and housing
Promoting adolescent health and development through school and community support and prevention