1. Communications, Assessment and Globalization
Michael F Smith

2. "Not everything that can be counted, counts
"Not everything that can be counted, counts. And not everything that counts can be counted." --Albert Einstein Absence of evidence is not evidence of absence

3. Lay Hypotheses

4. Insights “I say fifty, maybe a hundred horses… What you say,
Red Eagle?

5. REFLECTION: YouTube Red

6. The Triangle

7. Med-Net

8. Touch Points and Purchase Cycle

9. Promotion Overview
Ericturchila.com

10. Acquisition

11. CLTV

15. Vice Media
Cultural homogenization
Global flows in a digital age