1. Center of Entrepreneurship
Onderdeel van
Centrum voor Valorisatie en Ondernemerschap Groningen

2. “The man and his plan”
What makes entrepreneurs entrepreneurial? Saras Sarasvathy – effectuation. Immo Dijkma Entrepreneurial behavior & creativity Human Resource Management
Toetsing en rendement 2

3. Learning objective Innovation in SMEs
General understanding to innovation
Innovation in research
(dis)advantages of different measures
Determinants of innovation
Size effects on innovation
(dis)advantages of innovation in large vs. small firms
And sector level?
How small firms innovate
The learning objectives of today’s lecture are listed in the slides. First of all to understand what is innovation, second to understand how innovation has been investigated in research, in particularly the advantage and disadvantages of different innovation measures. Third to understand size effects on innovation in both firm-level and sector level. Last to understand how SMEs innovate given their different nature from large firms.

4. Entrepreneur?
Toetsing en rendement 4

5. What unique resources do you have? Make a list
Network (work and private), knowledge, experience, sport, time, energy, hobbies, interests.
What unique resources do you have? Make a list
Toetsing en rendement 5

6. Share your resources and come up with an idea
Share your resources and come up with an idea. Prepare a short pitch - The idea. - Who you would like to talk to. (Max. 2 minutes).
Toetsing en rendement 6

7. Saras Sarasvathy: what makes entrepreneurs entrepreneurial?
effectuation

8. Connecting the dots
Toetsing en rendement 8

10. Zero to market Market research? SWOT? Planning?
Pilot-in-the-Plane (Control vs. Predict) Principle
By focusing on activities within their control, expert entrepreneurs know their actions will result in the desired outcomes. An effectual worldview is rooted in the belief that the future is neither found nor predicted, but rather made.
Zero to market
Market research?
SWOT?
Planning?
Toetsing en rendement 10

11. Bird-in-Hand (Means) Principle
When expert entrepreneurs set out to build a new venture, they start with their means: who I am, what I know, and whom I know. Then, the entrepreneurs imagine possibilities that originate from their means.

12. Affordable Loss Principle
Expert entrepreneurs limit risk by understanding what they can afford to lose at each step, instead of seeking large all-or- nothing opportunities. They choose goals and actions where there is upside even if the downside ends up happening.

13. Crazy Quilt (Partnerships) Principle
Expert entrepreneurs build partnerships with self-selecting stakeholders. By obtaining pre-commitments from these key partners early on in the venture, experts reduce uncertainty and co-create the new market with its interested participants.

14. Lemonade (Leverage Contingencies) Principle
Expert entrepreneurs invite the surprise factor. Instead of making “what-if” scenarios to deal with worst-case scenarios, experts interpret “bad” news and surprises as potential clues to create new markets.

15. What makes it difficult?
FIELD:
Individuals. Gatekeepers
off the
domain
INDIVIDUAL:
Seeing new combinations and using the domain.
DOMAIN:
SYMBOLS, LEGISLATION, CULTURE
Where is creativity?
It’s within the relations of a system that consists of three elements
What makes it difficult?

16. Healthy Ageing Energie Water Entrepreneurship
Topsectoren Noord Nederland
Healthy Ageing
Sensortechnologie
Entrepreneurship
Creative Industry
Energie
Water

17. MONITOR050 support entrepreneurship
CoE VALUE050 - ondernemerschapsonderwijs en ondersteuning
Jaar 1 - 4
MONITOR050 support entrepreneurship
Jaar 1 - 2
VALUE050 short workshops and seminars
Jaar 3 - 4
VALUE050 (talent)minoren, specialisaties
MONITOR050 scouting & screening

18. Email: b.j.dallinga@pl.hanze.nl
CoE VALUE050 en incubator CUBE050
More information?
Website:
Twitter: @CUBE_050