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Monitoring vs Evaluation
Monitoring implies ____________________ NNMRR Act: ongoing nutrition surveillance surveys Evaluation implies ______ “the measurable determination of the value or degree of success in achieving specific objectives”
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Monitoring Systems for pregnant women…
CDC Pregnancy Nutrition Surveillance System “convenience population” Pregnancy Risk Assessment Monitoring System mail and phone survey population-wide
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Why Evaluate? _________ your program __________ your program methods
effectiveness content correct weaknesses __________ your program “However beautiful the strategy, you should occasionally look at the results.” --Winston Churchill
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Formative vs. Summative Evaluation
_________ = process of testing certain elements of a program before it is fully implemented __________ = research at the end to determine program effectiveness
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What to Evaluate? outcome impact (behavior change) process structure
cost-benefit analysis
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Formative Evaluation Tools
focus groups test with small samples expert review client review check for readability… do a “dry run”
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Summative Evaluation Tools
post test surveys (compare to assessment “pretests”) interviews monitor community health outcomes Summative evaluation activities should match ___________ and ________
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