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Chapter 8 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 1 Writing Negative Messages.

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Presentation on theme: "Chapter 8 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 1 Writing Negative Messages."— Presentation transcript:

1 Chapter 8 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 1 Writing Negative Messages

2 Learning Objectives 1.The Three-Step Writing Process 2.The direct and indirect approaches 3.Routine negative messages 4.Negative employment messages 5.Negative organizational news 6.Negative information in social media Copyright © 2014 Pearson Education, Inc.Chapter 8 - 2

3 Using the Three-Step Process for Negative Messages Copyright © 2014 Pearson Education, Inc.Chapter 8 - 3

4 Plan the Message Copyright © 2014 Pearson Education, Inc.Chapter 8 - 4 Purpose Medium Audience Approach

5 Choose the Approach Choose the Approach Copyright © 2014 Pearson Education, Inc.Chapter 8 - 5 Get the readers immediate attention? Audiences communication preferences? How important is the news to the reader? Will the bad news come as a shock?

6 Write the Message Copyright © 2014 Pearson Education, Inc.Chapter 8 - 6 Clarity Sensitivity Credibility Etiquette

7 Complete the Message Copyright © 2014 Pearson Education, Inc.Chapter 8 - 7 Revising Producing Proofreading Delivering

8 Summary of Discussion Copyright © 2014 Pearson Education, Inc.Chapter 8 - 8

9 Using the Direct Approach for Negative Messages Copyright © 2014 Pearson Education, Inc.Chapter 8 - 9

10 The Direct Approach Copyright © 2014 Pearson Education, Inc.Chapter 8 - 10 State the Negative NewsExplain the Negative NewsClose the Message

11 State the Bad News Copyright © 2014 Pearson Education, Inc.Chapter 8 - 11 DirectDirect ProfessionalProfessional

12 Explain the Bad News Copyright © 2014 Pearson Education, Inc.Chapter 8 - 12 ReasonsReasons InformationInformation

13 Close the Message Copyright © 2014 Pearson Education, Inc.Chapter 8 - 13 RespectfulRespectful PositivePositive

14 Summary of Discussion Copyright © 2014 Pearson Education, Inc.Chapter 8 - 14

15 Using the Indirect Approach for Negative Messages Copyright © 2014 Pearson Education, Inc.Chapter 8 - 15

16 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 16 The Indirect Approach 1 Open With a Buffer Statement 2 Provide Reasons and Information 3 State the Bad News 4 Close on a Respectful Note

17 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 17 Open with a Buffer Respectful Relevant Neutral

18 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 18 Positive or Neutral Progressively Negative The Main Idea Reasons and Information

19 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 19 State the Bad News Deemphasize the News Use a Conditional Statement Emphasize Positive Aspects

20 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 20 Write a Positive Close Avoid Uncertainty Limit Correspondence Express Optimism Be Sincere

21 Summary of Discussion Copyright © 2014 Pearson Education, Inc.Chapter 8 - 21

22 Sending Negative Messages on Routine Business Matters Copyright © 2014 Pearson Education, Inc.Chapter 8 - 22

23 AnnouncementsAnnouncements Copyright © 2014 Pearson Education, Inc.Chapter 8 - 23 1 Open With a Buffer Statement 2 Provide Reasons and Information 3 Make the Announcement 4 Close the Message

24 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 24 Workplace Proposals Internal External Solicited Unsolicited

25 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 25 Manage your time carefully If the matter is closed, say so Offer alternatives, if possible Dont imply further assistance Routine Requests

26 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 26 Status of Transactions Modify Expectations Explain Your Plan Mend the Relationship

27 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 27 Claims or Adjustments Things to EmployThings to Avoid Emotional Response Abusive Language Anger or Malice Negative Tone Understanding Accurate Information Courtesy and Respect Positive Tone

28 Summary of Discussion Copyright © 2014 Pearson Education, Inc.Chapter 8 - 28

29 Sending Negative Employment Messages Copyright © 2014 Pearson Education, Inc.Chapter 8 - 29

30 Requested by Businesses Requested by Businesses Conciseness Directness Requested by Individuals Requested by Individuals Diplomacy Preparation Copyright © 2014 Pearson Education, Inc.Chapter 8 - 30 RecommendationsRecommendations

31 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 31 Social Network Requests Ignoring Refraining Responding

32 Job Applications Personalize the message Express your appreciation Convey the negative news Avoid offering explanations Dont imply future consideration Close with a positive, courteous tone Copyright © 2014 Pearson Education, Inc.Chapter 8 - 32

33 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 33 Performance Reviews Meeting Feedback Coaching

34 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 34 Documentation Consistency Objectivity Job Description Improvement Negative Performance

35 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 35 Terminating Employment Present Reasons Avoid Discrimination Follow Policies & Laws Avoid Personal Attacks Seek Advice Deliver in Person

36 Summary of Discussion Copyright © 2014 Pearson Education, Inc.Chapter 8 - 36

37 Sending Negative Organizational News Copyright © 2014 Pearson Education, Inc.Chapter 8 - 37

38 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 38 Negative Announcements Match the Approach to the Situation Consider the Needs of Each Group Minimize the Element of Surprise Plan and Manage a Response

39 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 39 Negative Announcements Avoid False Optimism Seek the Advice of Experts Use Multiple Media to Reach Out Be Open and Transparent

40 Summary of Discussion Copyright © 2014 Pearson Education, Inc.Chapter 8 - 40

41 Responding to Negative Information in Social Media Copyright © 2014 Pearson Education, Inc.Chapter 8 - 41

42 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 42 Online Challenges Online RumorsOnline Rumors False InformationFalse Information Attack ReputationsAttack Reputations

43 Respond Effectively Copyright © 2014 Pearson Education, Inc.Chapter 8 - 43 Engaging Monitoring Evaluating Responding

44 Summary of Discussion Copyright © 2014 Pearson Education, Inc.Chapter 8 - 44

45 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 45 Writing Negative Messages

46 Copyright © 2014 Pearson Education, Inc.Chapter 8 - 46


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