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Meghan Barstow Executive Vice President Employee Engagement, Edelman
INTERNAL COMMUNICATIONS TRENDS & BEST PRACTICES SEPTEMBER 15, 2016 Name. Role. Personal story about relationship with technology; contrast with millennials and next generation. Mobile first. Meghan Barstow Executive Vice President Employee Engagement, Edelman
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1 2 3 LET’S GET INTERACTIVE EDELMANEE Open up
your message app on your phone 1 Write a message to: 22333 2 Type: EDELMANEE 3
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INTERNAL COMMUNICATIONS
YESTERDAY EXECUTIVES SEE MANAGERS SEE EMPLOYEES SEE INITIATIVE
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INTERNAL COMMUNICATIONS TOMORROW
PERSONALIZED CUSTOMER-CENTRIC SURPRISING POROUS COLLABORATIVE SNACKABLE
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PROGRAM TRENDS INTEGRATED CAMPAIGNS & INITIATIVES
EMPLOYEES AS AMBASSADORS DIGITAL & MOBILE, WITH A FOCUS ON APPS CREATIVE CONTENT
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INTEGRATED CAMPAIGNS & INITIATIVES
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EMPLOYEES AS AMBASSADORS
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DIGITAL & MOBILE – FOCUS ON APPS
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CREATIVE CONTENT
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QUESTIONS Meghan Barstow @EdelmanEE
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