1. The way we use and fund the Internet has hollowed out and splintered the traditional media in a way that makes it harder to reach a wide audience in a simple and clean way.
@sustbusiness / #ProjectNZ

2. Newspaper ad revenues are halving
@sustbusiness / #ProjectNZ

3. The young don’t watch much TV
@sustbusiness / #ProjectNZ

4. Online will overtake TV this year
@sustbusiness / #ProjectNZ

5. Ads won’t pay for useful info
@sustbusiness / #ProjectNZ

6. “”Too many sites are just echo chambers
“”Too many sites are just echo chambers. They rewrite news releases, add strong adjectives and adverbs, and a bit of spin. Competition for attention, page views and advertising drives them to shout from the rooftops. If they don’t want to disappear, they’ll have to get us to pay for their content.” Jean Louis Gassee
@sustbusiness / #ProjectNZ

7. @sustbusiness / #ProjectNZ