1. Consumer Satisfaction Data Collection for Information Dissemination
ADD Guidance on
Consumer Satisfaction Data Collection for
Information Dissemination
Katherine Cargill-Willis

2. DD ACT
Requires that one of the indicators of progress be consumer satisfaction

3. WHERE WE HAVE BEEN? The OMB CLEARANCE PROCESS

4. Clearance Process
During the OMB Clearance Process for the Annual Report, ADD received comments on how to collect consumer satisfaction data on the products they disseminate.

5. ORIGINALLY ADD PROVIDED GUIDANCE SO THAT:
UCEDDs could collect and report the consumer satisfaction data using qualitative methods

6. ADD RECONSIDERED
ADD determined that the qualitative data collected on products would be hard to aggregate in a useful form

7. WHERE ARE WE NOW

8. ADD DRAFTED NEW GUIDANCE THAT:
will be less burdensome
still useful

9. UCEDDS WILL No longer collect data on products in general
Collect data on the utility of their Website

10. THE DETAILS
Data must be collected from at least 50 people each project year.
The sample may include members of the UCEDD’s Consumer Advisory Committee, or other UCEDD’s CACs.

11. DATA WILL BE COLLECTED AND REPORTED USING A FOUR-POINT SCALE:
very satisfied
satisfied
somewhat satisfied
not at all satisfied

12. REVIEW VIA A FOCUS GROUP
AUCD contacted a small group of directors and data coordinators for input on the tool.

13. RESPONSES FROM THE FOCUS GROUP
The comments were positive
There were questions
Let’s talk about the questions now

14. SAMPLE QUESTIONS FROM THE FOCUS GROUP
Should data be collected just on the core website?
Can we use other advisory boards?

15. WHERE ARE WE GOING ?

16. ADD will review the feedback
ADD will finalize the guidance
The new reporting procedures will go into effect August 1, 2009 for the report due July 30, 2010

17. QUESTIONS

18. THANK YOU