1. Moving Your Donors From Transactional to Transformational
Archdiocese of Chicago Development Council
Get Your Moves On…
Moving Your Donors From
Transactional to Transformational

2. Strategy and Operations
Archdiocese of Chicago Development Council
Guide to a Comprehensive Advancement Program
PROGRAM COMPONENTS:
Strategy and Operations
Revenue Producing

3. Archdiocese of Chicago Development Council
STRATEGY AND OPERATIONS
Advancement Services
Constituent Relations
Marketing, Branding and Communications
Volunteer Management and Governance
Strategic Planning
Research
Stewardship

4. Archdiocese of Chicago Development Council
REVENUE PRODUCING
Enrollment Management
Special Events
Annual Fund
Major Gifts
Capital Campaign
Planned Giving
NON-ADVANCEMENT ACTIVITIES Candy Sales, Lottery Calendars, Entertainment Books, Transactional - Non-Relational

5. Archdiocese of Chicago Development Council
GET YOUR MAJOR GIFT MOVES ON…..
Moving From Transactional to Transformational
MAJOR GIFTS –
Defined …
Planning
Examples …
Sources …
Benefits …

6. Archdiocese of Chicago Development Council
GET YOUR MAJOR GIFT MOVES ON…..
Moving From Transactional to Transformational
THE MAJOR GIFT DONOR
Discovery…
Characteristics…
Relationships…
Knowing the Score…
Planning Your Moves… (All) (Constituent Groups) and Individual Prospects)

7. Archdiocese of Chicago Development Council10
Capacity
Gift 9 8
CHA CHA
TANGO 7 6 5 4 3
WALTZ
TWO STEP 2 1
Relationship / Engagement
Prospect Name:_________________________ SCORE: __________ DANCE: _______________________ Relationship:___________________________ Dance Manager:_____________________________

8. Archdiocese of Chicago Development Council
GET YOUR MAJOR GIFT MOVES ON…..
Moving From Transactional to Transformational
Let the Dance Begin…..
Focus on Dancing the Tango With the Stars …
Set Your Steps (Moves) for (Engaging) in the Cha-Cha
Affirm and Enjoy the Long Lasting Two - Step
Patience Moves the Waltz to the Spotlight…
Enjoy the Music Along the Way…

9. Get Your Moves On NOW! And Let the Dance Begin…..
Archdiocese of Chicago Development Council
Get Your Moves On NOW!
And Let the Dance Begin…..
TOP TEN TRANSFORMATIONAL DONORS
WHO / WHY / WHAT / HOW/ WHEN / WHO????

10. Get Your Moves On NOW! And Let the Dance Begin…..
Archdiocese of Chicago Development Council
Get Your Moves On NOW!
And Let the Dance Begin…..
TOP TEN TRANSFORMATIONAL DONORS
WHO / WHY / WHAT / HOW/ WHEN / WHO????