1. WORKING WITH YOUR INSTITUTION Public Engagement Manager
Dr Rebecca Jones
Public Engagement Manager

2. CAMBRIDGE STEM CELL INSTITUTE
World-leading centre for stem cell research
Our mission ‘To transform human health through a deep understanding of stem cell biology’
29 group leaders, 350 research staff
One of 14 Wellcome Centres
Distinct Public Engagement strand
£500K+ over 5 years
Public Engagement Manager and Public Engagement Assistant
Programme of activity built around ‘culture change’ within the Institute
People, Policy and Platforms

3. ABOUT ME
2012
One of 12 institutions
2014
2015
2016

4. WHAT DO YOU GET OUT OF IT As an exhibitor: As an institution:
‘Kudos’ and recognition
Raise the profile of your research
Contacts and networking
Communication skills
Clarity of research messages
Insight into public perceptions and chance for self reflection
Top quality resources to reuse
As an institution:
Awareness raising and prestige
News stories
Societal impact (REF, funders)
Trained and informed researchers
Future pool of public engagement talent and resources
Profile of research (peers, public, funders)
Contacts and networking (amongst other exhibitors as well as soirees)
Unlike any other event, more press and government/industry attention.

5. GET YOUR INSTITUTION BEHIND YOU
Advice and support
Funding
Training
Resources (in kind support)
Tested suppliers
Promotion and marketing
Opportunities to test your exhibit
Opportunities to re-use your exhibit
Get in touch EARLY!
Funding: IN KIND support, borrowing items, equipment. Rolls Royce exhibit 2015 was paid for by RR as sponsor and industry partner.
Testing: Rolls Royce exhibit tested at Cambridge Science Festival and Cambridge Science Centre. Local schools, departmental open days etc.

6. WHO TO CONTACT Public engagement Communications and press
Marketing and public relations
Research strategy and impact
FRS at your institution
Contact staff within:
Departments, faculties, schools, centres/institutes, head offices, central University, partner organisations, funders…
Also inform: FRS from your institution
Look at

7. TOP TIPS Choose a lead exhibitor to manage the project
Consider how/when you will reuse your exhibit during the planning stages
Define clear key messages you want to engage visitors with What’s new and exciting? What could impact their lives?
Come with an open mind to learn something and take inspiration back into your research
Think of innovative ways to follow up with visitors to capture impact.
Make the most of the experience and enjoy yourselves!
1. Jenny great example of lead exhibitor.
2. Making sure FRS you know are aware you are there. CREATE NOISE.
3. Watch out for design and build – don’t become reliant on them rebuilding it for you.

8. WANT FURTHER ADVICE exhibition@royalsociety.org Tel: 020 7451 2242
1. Jenny great example of lead exhibitor.
2. Making sure FRS you know are aware you are there. CREATE NOISE.
3. Watch out for design and build – don’t become reliant on them rebuilding it for you.
Tel: