1. Gamification of: The "Forever-Home" Buying Experience

2. Gamification of the "Forever-Home" Buying Experience
An Aging Nation
8,000
Reaching retirement-
age daily
10.5M
Households requiring
accessibility
90%
Wish to age-in-place
(no more nursing homes!)
Gamification of the "Forever-Home" Buying Experience

3. Issue: Lack of Information
Don't know
Don't want
~50% don't recognize they likely can't age in their home
Gamification of the "Forever-Home" Buying Experience

4. Gamification of the "Forever-Home" Buying Experience
New Reality
Gamification of the "Forever-Home" Buying Experience

5. Gamification of the "Forever-Home" Buying Experience
Gamification Goals
1) Demonstrate the need to make a "forever-home" accessible
2) Show that an accessible home doesn't need to be ugly
Gamification of the "Forever-Home" Buying Experience

6. Gamification of the "Forever-Home" Buying Experience
Initial ideas
Build your dream
"forever home"
Photo hunt: Identify the accessible features
Quiz game: compare old to new
Which costs less?
Gamification of the "Forever-Home" Buying Experience