1. Jovan Petkovic AET 562 Megan Bird July 9, 2015
LinkedIn
Jovan Petkovic
AET 562
Megan Bird
July 9, 2015

2. What is LinkedIn? Social media site Personal Profile use
Business oriented
Personal Profile use
Professional Profile use
Networking
2015– over 350 million users worldwide
2015- approximately 107 million users in the US
Geographical reach?
200 countries and territories
Smith, C., 2015, By the numbers: 125+ Amazing LinkedIn Statistics, Retrieved from

3. Why use LinkedIn? Professional Networking Increase customer base
Reach over how many people worldwide?
Increase customer base
Product marketing
Company marketing
It is free!

4. Benefits of LinkedIn Access to Business Services Marketing Solutions
Knowledge
Insights
Opportunities
Business Services
Marketing Solutions
Talent Solutions