1. Design for all 24 hour challenge Dublin 2010
Cisco IBSG Public Sector
27 November 2010
Clive Grinyer
Director of Customer Experience, IBSG Innovations
Talk by Clive Grinyer, Director of Product Design, Orange France Telecom
This is the second version (Nov 2007) of a talk I first gave in April 2006 about our preconceptions of design, how design is misused, and the components that are useful and transferable to every part of life and every type of decision.
6 April 2006

2. inclusive
design?

3. design
stuff

4. stuff
doesn’t work

5. role
of design

6. too
much stuff

7. stuff
doesn’t work

8. stuff
doesn’t work

9. technology
stuff

10. technology
stuff

11. technology
stuff

12. technology
stuff

13. designing
for people

14. designing
for people

15. designing
technology

16. on technology for access…
depend

17. designers
are creative

18. solve problems - beautifully
designers

19. want a say
people

20. co-design
people

21. with and for all
designing

22. need to say
people
Use the new tools of dialogue and communication to create communities to: - demand better services - demand better environments - demand better web sites - demand better digital TV - demand better design!

23. designing
for people

24. thanks cgrinyer@cisco.com clive@clivegrinyer.com www.clivegrinyer.com