1. Leadership for Greater Detroit’s
Economic Growth

2. Agenda Our Strategy Transforming the Region Building the Next Detroit
Moving Forward as One D

3. TRANSFORM THE REGION’S ECONOMY
Our Strategy
OBJECTIVES
ACTIVITIES
CATALYST FOR DEVELOPING
PLANS AND STRATEGIES
BUILD THE NEXT DETROIT
ADVOCATE FOR PUBLIC
POLICIES THAT ADVANCE
ECONOMIC GROWTH
TRANSFORM THE REGION’S ECONOMY
CHAMPION OF INITIATIVES THAT ACCELERATE RESULTS

4. TRANSFORM THE REGION’S ECONOMY
Our Strategy
OBJECTIVES
ACTIVITIES
CATALYST FOR DEVELOPING
PLANS AND STRATEGIES
BUILD THE NEXT DETROIT
ADVOCATE FOR PUBLIC
POLICIES THAT ADVANCE
ECONOMIC GROWTH
TRANSFORM THE REGION’S ECONOMY
CHAMPION OF INITIATIVES THAT ACCELERATE RESULTS

5. Transforming the Region
The Road to Renaissance:
Region’s first economic development strategy
Plan for the region, not an organization
Facilitated by Renaissance, led by community
Based on facts and community input
Benchmarked 6 regions
Analyzed workforce & business strengths
Reviewed 15 previous studies
650 people/500 organizations
Action-oriented: 3 Year Focus

6. Road to Renaissance Priorities
Become the Global Center for Mobility
Develop an Aerotropolis
Grow Greater Detroit’s Creative Community
Expand the Region’s Entrepreneurial Capacity
Secure the Future Talent Base
Promote Globally, Communicate Locally

7. CHANGE THE BUSINESS ENVIRONMENT SUPPORT GROWTH OF KEY SECTORS
Road to Renaissance
CHANGE THE BUSINESS ENVIRONMENT
Entrepreneurial Capacity
Talent Base
Communication
SUPPORT GROWTH OF KEY SECTORS
Mobility
Aerotropolis & Logistics
Creative Sectors
TRANSFORM REGION
Per Capita Income Growth
Employment Growth
Business Diversification

8. Mobility NEW MARKETS IMPROVED COMPETITIVENESS
MOBILITY INNOVATION CENTER
Community Leadership for Auto investments
B2B
Technology Transfer
Support Growth of New Technologies
Identify Non-Auto Sector Markets

9. Aerotropolis & Logistics
BENCHMARKING
MASTER DEVELOPMENT PLAN
BUSINESS
ATTRACTION
STRATEGY
MARKETING PLAN

10. BUSINESS ATTRACTION STRATEGY
Creative Community
ASSET MAP/
WEB SITE
CREATIVE INDUSTRIES NODE
POSSIBLE
NODES ALONG
THE CORRIDOR
BUSINESS ACCELERATOR
ARTS & CULTURE NODE
BUSINESS ATTRACTION STRATEGY
ENTERTAINMENT
NODE
MUSIC NODE
MARKETING PLAN

11. Entrepreneurship
REGIONAL
INNOVATION
NETWORK
EXISTING
NEW

12. Entrepreneurship
High Growth Companies
Regional Funds
Fund of Funds

13. Talent Increase Retention of Educated Workforce
Internships
Apprenticeships
Increase STEM Educated Workforce
Curriculum
Awareness
Increase Post-Secondary Education Attainment
Target Populations

14. Promote and Communicate
INTERNAL
- Raise awareness of assets & opportunities
- Think as One D
EXTERNAL
- Educate media
- Impact national surveys
- Develop “Message carriers”

15. Summary 2008 2009 2010 Become the Center for Global Mobility
Open a Mobility Innovation Center
Become the Center for Global Mobility
Benchmarking
Master Development Plan
Business Attraction Strategy
Marketing Plan
Develop an Aerotropolis
Asset Map/Web Site
Creative Corridor Development Plan
Creative Industries Business Accelerator
Grow the Creative Community
Regional Business Accelerators Funding
Regional Fund of Funds
Expand Entrepreneurial Capacity
Promote STEM Education
Regional internship/apprenticeship program
Increase post-secondary education
Secure the Future Talent Base
D-Newsbureau
Promote Globally; Communicate Locally

16. Community Leadership ROAD TO RENAISSANCE STEERING COMMITTEE
DETROIT REGIONAL CHAMBER
& U-M DEARBORN
CENTER FOR AUTOMOTIVE RESEARCH
AEROTROPOLIS TASK FORCE
CREATIVE COMMUNITY COMMITTEE & CITY OF DETROIT
REGIONAL INNOVATION NETWORK
ONE D & D-NEWSBUREAU COMMITTEE
A new model of “distributed leadership” that can serve as a model
- Ford Foundation

17. TRANSFORM THE REGION’S ECONOMY
Our Strategy
OBJECTIVES
ACTIVITIES
CATALYST FOR DEVELOPING
PLANS AND STRATEGIES
BUILD THE NEXT DETROIT
ADVOCATE FOR PUBLIC
POLICIES THAT ADVANCE
ECONOMIC GROWTH
TRANSFORM THE REGION’S ECONOMY
CHAMPION OF INITIATIVES THAT ACCELERATE RESULTS

18. Building the Next Detroit
DEGC/City
DIF
DDP
Renaissance
IDENTIFY PRIORITIES &
SUPPORT FRONT-LINE
ORGANIZATONS

19. Building the Next Detroit
ROAD TO RENAISSANCE
FINANCING PROGRAMS (DIF)
BUSINESS ATTRACTION (DEGC)
PUBLIC SPACE MAINTENANCE
SUPPORT DOWNTOWN (DDP)
Promote & Communicate
Talent
Entrepreneurism
Creative Community

21. Community
Scorecard
Collaborative
Strategies
Regional Behaviors