1. CFA 201: The Entrepreneurial Mindset in Communications and Fine Arts, Online
Professor Edward Lee Lamoureux, Ph.D.
Bradley University
College of Communications and Fine Arts
CLASS FOUR

2. Creativity and Innovation

3. Julia Cameron The Artist's Way
teacher, author, artist, poet, playwright, novelist, filmmaker, composer, and journalist.

4. Julia Cameron Tools from Artist's Way and Vein of Gold
Morning Pages
Three pages of longhand writing, daily. Streams of consciousness captured via written language.

5. Julia Cameron Tools from Artist's Way and Vein of Gold
Artist Date
Once a week, solitary expedition to new, interesting, expansive territory. Undertaken alone; don't have to be about art or invention.

6. Julia Cameron Tools from Artist's Way and Vein of Gold
Connect with a creative champion
Regularly connect with someone who contributes positive support to you and your work. Someone you respect, who sends you/your work positive energies.

7. Julia Cameron Tools from Artist's Way and Vein of Gold
Identify your expansion music
Collect the piece(s) that really lift you.

8. Julia Cameron Tools from Artist's Way and Vein of Gold
Identify your safety music
Collect the piece(s) that shelter you from the storm.

9. Julia Cameron Tools from Artist's Way and Vein of Gold
Write your narrative timeline
Hand written stream of consciousness autobiography that tells your story. Discovers you from you, not you from others.

10. Julia Cameron Tools from Artist's Way and Vein of Gold
Avoid Poisonous playmates
Avoid negative energy suckers.

11. Julia Cameron Tools from Artist's Way and Vein of Gold
Media deprivation
Take a day better, a week. We soak ourselves in the creative work of others. Stop for a time. Soak in you instead.

12. Julia Cameron Tools from Artist's Way and Vein of Gold
Identify the secret self in you that is a kill-joy.
Recognize when you are listening to your self-limiting voice so that you can shut it off as often as possible.

13. Julia Cameron Tools from Artist's Way and Vein of Gold
The Shadow Artist uses his/her creativity to further the art of others, parallel to your dreams.
Not necessarily bad. But might be blocking you.

14. Julia Cameron Tools from Artist's Way and Vein of Gold
The area in which you are truly yourself and from which your gifts and interests mesh smoothly and powerfully. [think yo yo ma and his cello]
Go there as often as possible.

15. Adam Grant on Originals
Grant is a professor at the Wharton School of Business at U. Penn.
Originals are sometimes late for the party
Moderate procrastination: midway between panic and procrastination. Might be quick to start and slow to finish.
First mover advantage is largely a myth. First movers often fail first and more. You don’t have to be first to be original

16. Adam Grant on Originals
Originals have doubts and fears
Seeing what you’ve seen before, with fresh eyes. Don’t let doubt or fear go. Get at it and fix it.

17. Adam Grant on Originals
Originals generate more ideas (and content/product/services)
The more production, the more chances for success

18. Emma Seppälä on spacing out and goofing off
A Stanford psychologist explains why spacing out and goofing off is so good for you
Emma Seppälä is a psychologist and the Science Director of the Center for Compassion and Altruism Research and Education at Stanford’s School of Medicine.

19. Emma Seppälä on spacing out and goofing off
“unfocus” for heightened creativity
Diversify your activities
disengage through unfocused tasks
Make time for stillness and silence
Invite fun back into your life

20. Not Creative? Believe You Can Be Mona Patel
Mona Patel is the CEO and Founder of Motivate Design, a New York City design agency, and author of Reframe: Shift the Way You Work, Innovate and Think.

21. Not Creative? Believe You Can Be Mona Patel
Believe you can or, if needed, get unstuck.
If you believe that you are creative, good
If you don’t, trust in a process that begins with “Why?” If you’re stuck in doubt and “I can’t,” then attack it with “Why do I feel stuck?

22. Not Creative? Believe You Can Be Mona Patel
Shift the way you see “The Problem.”
Problems are usually perceived to be much bigger than they really are, causing intimidation and avoidance.
Rather than allowing anxiety to take root, allow yourself to see problems as an invitation, or challenge, to keep asking questions

23. Not Creative? Believe You Can Be Mona Patel
Ask, “What if?” (group brainstorming)
Creativity is like a muscle. A well-designed workout matters.
Silent warm-up ideation round of three minutes, followed by a sharing round with a team, repeated three times.
In the silent ideation, you write down as many “What if?” or open questions as possible.

24. Not Creative? Believe You Can Be Mona Patel
Manage the creative momentum.
Having too many ideas can be its own problem, so it’s important to deduce and connect the best ones.

25. Julie Burstein 4 lessons
Peabody Award-winning producer, best-selling author, TED speaker, coach, consultant
Be open and embrace experience (which often means pulling your head out of your cell phone/game/tv)
Turn your challenges into advantages;
Push up against your limits; let go of what you aren’t, embrace what you are.
Embrace loss; tension resonates

26. Assignment 2 Creative Diary via Morning Pages Due on/before class 5
4 days
Two pages of longhand writing, daily. Streams of consciousness captured via written language.

27. Paper 1: Your creativity cycle, esp. , blocks and facilitators
Paper 1: Your creativity cycle, esp., blocks and facilitators. Due on/before class 6
Not “in the ideal.” What actually happens? What do you actually do (or not do)?
What happens, when, how?
What goes right?
What goes wrong?
Enhancers AND blockers

28. Paper 1: Your creativity cycle, esp., blocks and facilitators.
Write, briefly, about what you’d like to change, how you can improve.
Keep this focused on creativity NOT merely on production or plans.

29. Reading for class 5
Pages 1-15 of I’MART .pdf (in resources, on Sakai)

30. CFA 201: The Entrepreneurial Mindset in Communications and Fine Arts, Online
Professor Edward Lee Lamoureux, Ph.D.
Bradley University
College of Communications and Fine Arts
CLASS FOUR