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CREATIVITY AND ORIGINALITY AT WORKPLACE
Faiza Naaz Shaikh H-18 Pizan Kodia H-32 Sarvesh Haldavnekar H-06 Santosh Shetty H-36 Shweta Rohra H-35
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CREATIVITY The use of imagination / Original Ideas to create something, inventiveness. Although there are many approaches about creativity, it is commonly defined as a mental process, which involves the generation of new ideas or new associations of the creative mind between existing concepts. An alternative conception of creativity is that it is simply the act of making something new.
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It refers to the production of a new idea, without any particular care for whether these ideas will be useful or not. Originality
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Originality is the necessary part of creativity, but creative things are more than just original.
So when we brainstorm and try to turn out as many possibilities as we can this would refer to originality, not creativity. Golden Rule of Brainstorming – No Idea is a Bad Idea.
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NEED FOR CREATIVITY Creativity Can Be Used When Confronted With A Decision Making Problem. People Differ In Their Inherent Creativity. To Over Come From Routine.
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CREATIVE THINKING is the process, which we use when we come up with a new idea. It is divided into divergent and convergent reasoning.
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Creative thinking styles
DIVERGENT THINKING Think around or away from the problem Discontinuity / break ‘Dig another hole’ Spontaneous, informal, random Remove constraints unconscious processes CONVERGENT THINKING Think through or into the problem Continuity / evolution ‘Dig a deeper hole’ Systematic, formal, focused Work within constraints Conscious processes
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CREATIVE THINKING Divergent thinking Is The Intellectual Ability To Think Of Many Original, Diverse, And Elaborate Ideas. Convergent thinking Is The Intellectual Ability To Logically Evaluate, Critique And Choose The Best Idea From A Selection Of Ideas.
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DIVERGING AND CONVERGING
These are two mutually exclusive mental activities
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The 4 P’s of Creativity Person Product Process Place (or environment)
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CREATIVE PEOPLE Convergent Thinking (Left Brain) Divergent Thinking (Right Brain) Fluency Flexibility Originality Elaboration
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Place (or environment)
Workplace Place (or environment) Workplace
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Product Person Process
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Creative People: Creative Characteristics Aware of Creativeness
Original Independent Risk Taking Energetic Curious Humorous Attracted to Complexity Artistic Open-Minded Needs Alone Time Perceptive
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PRODUCT
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What makes a product, service, process or procedure innovative
What makes a product, service, process or procedure innovative? It is useful to think of product/service as a collection of consumer benefits – technical, non-technical and attitudinal PRODUCT
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PROCESS
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CREATIVE PROCESS Combination of two ideas that are unrelated Creative problem solving (CPS) Brainstorming
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CAN YOU TEACH CREATIVITY??
1990’s change to Bloom’s Taxonomy (Reflects the relevance to 21st century skills)
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CREATIVITY IN MANAGEMENT
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WHAT IS CREATIVITY ? It is the reorganization of experience into new configurations. A function of knowledge, imagination, and evaluation.
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A MODEL OF CREATIVITY
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STAGES OF CREATIVITY Exploring Inventing Selecting Implementation
Evaluation
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TIPS ON ENHANCING CREATIVITY
Always keep a notepad around to write down your thoughts. Always keep the computer handy so that you can enter well developed thoughts from your notepad. Whenever feasible, get on the Internet to do a search to find related ideas.
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DETERMINANTS OF ORGANIZATIONAL CREATIVITY
Five major organizational factors that enhance creativity in a work environment: Organizational climate Leadership style Organizational culture Resources and skills The structure and systems of an organization
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HOW CAN ORGANIZATIONS FOSTER CREATIVITY?
Higher Creative People Provide Resources Design Challenging Jobs Set a clear origination goals Reward creativity Create right organization culture
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MANAGEMENT STYLE AND CREATIVITY
Provide autonomy Encourage productivity Supportive supervision, climate, and work group
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Creativity can be blocked in the workplace in a variety
Blocking Creativity In The Workplace Creativity can be blocked in the workplace in a variety of ways
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1. Being To Practical Being practical is good business sense but can restrict creative thinking.
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2. Competition, Not Collaboration
If only one person’s opinion matters then you have an unhealthy workplace.
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3. Seeing Failure As Negative
Seeing failure as a negative will discourage a person and inhibit their creative ideas.
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4. Following The Rules Following the rules of standard business practice will keep your business moving forward, but too many rules and boundaries or a lack of flexibility can block creativity in the workplace.
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5. Group Think Mindset Peer pressure can cause people to agree to something they wouldn’t normally agree to. This “group think” mindset stops people from being creative; people will “agree to agree” because the boss may think a certain way and this blocks peoples creativity in the workplace
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6. Failure to encourage or recognize talent
Failing to recognize talent in people will block their creativity, so it is important to recognize and encourage that talent.
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7. Too Many Distractions Clutter (boxes, papers, note pads, etc.), Lack of space, wrong furnishings or the lack of flare can all contribute to blocking creativity in the workplace.
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8. Creative Boundaries If you restrict people in their creative thinking by giving them boundaries then you block their creativity. True creativity has no boundaries or restrictions placed on it so remove as many boundaries as possible in the creative thinking process
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Examining Creativity in the Workplace
Self-efficacy levels influence the extent to which employees entertain creative activities, initiate creative acts, and sustain creative levels in their work Manage Superior/employee relationship
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CHECKLIST FOR ORGANIZATIONAL CHARACTERISTICS
1.risk taking is acceptable to management. 2. New ideas & new ways of doing things. 3. information is free flowing and controlled by managers. 4. Good ideas are supported by executive patrons. 5. Innovators are rewarded.
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Tools for Organizational Checklist
Workplace assessment checklist Assessing the psychological environment Planning for Innovation
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Workplace Assessment Checklist
Dimension Adequate A Strength Needs improvement Leadership Skills Diversity Of Styles Work Group Psychological Environment Physical Workspace
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REFERENCES: Harvard Business Review THANK YOU
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