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ASEACCU Conference Contribution by Catholic Higher Education to Sustainable Development in Modern World: From Service Learning to Social Entrepreneurship.

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Presentation on theme: "ASEACCU Conference Contribution by Catholic Higher Education to Sustainable Development in Modern World: From Service Learning to Social Entrepreneurship."— Presentation transcript:

1 ASEACCU Conference Contribution by Catholic Higher Education to Sustainable Development in Modern World: From Service Learning to Social Entrepreneurship Group 3

2 2 Group 3 Members Indonesia Titus Febrianto Taiwan Angie Hung Philippines Rocell David Vincent Tang Korea Eun Oh Japan Kaede Ichihara Hana Silva Mutsuko Akase Fumi Moriyama

3 GROUP 3!

4 Southern Region Childrens Home Social Service Institution in Taiwan Place for Abandoned Children Supported by the Government

5 5

6 Activities with Children Introduction of Countries Charades Word matching with cards Head, Shoulder, Knees and Toes

7 7 Activities during the Visit Introducing countries ASEACCU countries are introduced. Delegates give information about their countries and teach some simple words in their languages. Targets: Children get to know more about ASEACCU countries Charade The game with gestures: A presenter pretends to be something on a card and children will get it if they get the right answer. Targets: let them think individually

8 8 Pictures of the Activity

9 Activities during the Visit Words matching Children compete with other groups to find cards and match those cards into one words. Target: Learn how to make a combination of vowels and consonants. Head, Shoulder, Knees and Toes A song for learning parts of body and face. Targets: to learn English

10 Pictures of the Activity

11 LiliCoCo A Coconut Handicraft Social Enterprise Based in Indonesia and Philippines Your Life Accessory, Your Accessory for Life

12 The Coconut Found throughout the tropic and subtropic areas (ex. Indonesia, Philippines ) Part of the daily diet of people in those areas Known for its great versatility Has many domestic, industrial and commercial uses

13 Application of Marketing Strategies to Improve Sales Standardization of Production Procedures Quality-Assurance and Testing of products Foster Innovation and New Product Development in the communities Scale-up production of goods to go beyond local market How can Social Enterprises come in?

14 Create a social enterprise that produces high- end/high-value coconut handicraft Target Beneficiaries: Coconut farmers and planters (suppliers and employees) Target Market: Young Working Professionals (21-35 yrs. old) The Plan

15 Set-Up: Factory Distributors of Coconut Handcrafted Accessories based/located in local Coconut Planter communities in Indonesia and Philippines Competitive Advantage/s: Eco-Friendly Product Inexpensive and abundance supply of raw materials High-end design with help of Partner-Designers (ex. Rajo Laurel in Philippines) The Plan

16 Training Programs in making the products as well as Innovation Classes for employees as part of New Product Development Community members as partners in Decision- Making Other Features

17 The Process

18 The Process

19 The Product Idea/Concept

20 The Product

21 The Profit

22 Direct Marketing to Customers and Celebrities Personal Selling to Possible Distributors/Shops (if possible) Export of products to other countries Promotion Strategies

23 To the young and socially-conscious working professional looking for affordable yet beautiful trinkets, LiliCoco provides you with attractive and eco- friendly handcrafted coconut accessories made by local experts that gives you value for your moneys worth Unique Selling Proposition

24 Business Plan Analysis Strengths Eco-friendly products Socially equitable Creative designs Inexpensive and abundant supply of raw materials Weaknesses Consumers perception towards handcrafted items Difficulty in marketing the product

25 Business Plan Analysis Opportunities Growing no. of socially-conscious consumers Govt policies favoring social enterprises Threats Competition from other traditional enterprises and social enterprises

26 Mabuhay! Terima Kasih! / Obrigado! Thank you for listening!


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