1. What does it mean to be a cultured person?
Bell-ringer
What does it mean to be a cultured person?

2. Culture
AP Human Geography

3. What is culture? Refers not only to music, literature, art, etc.
Can include all features of a way of life of a group of people…
Dress
Food
Architecture
Language
Education, government, law
Values and beliefs

4. Two Categories of Culture
What people care about…
What people take care of…
Ideas
Beliefs
Values
Food
Clothing
Shelter
Art
Music

5. Cultural Traits A single attribute of a culture.
Examples: Sushi in Japan, Turban in Islam, Kente cloth in Western Africa.

6. Cultural Hearth
An area where cultural traits develop and then diffuse.
Example: Christianity originated in the Middle East, but over time diffused to Europe, the Americas.
What was the cultural hearth for hip-hop culture?

7. Cultural Diffusion
The spread of an idea or innovation from its cultural hearth to other places.

8. Types of Diffusion
Expansion diffusion- idea/ innovation develops in hearth, stays strong at hearth, expands to new turf (McDonalds)
Relocation diffusion- idea/ innovation originates in hearth, then originators move bringing the idea/ innovation with them (ethnic neighborhood in city)

9. Time-Distance Decay
The farther an idea/ innovation gets from the hearth, the less likely it is to be accepted.
Also, the longer it takes to reach a target, the less likely it is to be accepted.
Example: A certain fashion may be popular in a major city, but once it reaches a rural area very few are aware of it.

10. Cultural Barriers
Can also prevent the diffusion of ideas/ innovations.
Ideas/ innovations are not allowed to spread to certain areas because they are viewed as unacceptable, taboo, or against tradition.
Example: Women's Rights in Saudi Arabia or beef hamburgers in India.