1. various print ads trends DETAILS ethics/ perspective BIG IDEAS
*How was this ad shaped by time, place, culture and/or events? *How do you know?
*What elements are repeated in these ads?
*What has changed? Why?
DETAILS
*What tools and techniques does the advertiser use? {setting, colors, details, connotation, allusion, characters}
*What differs between ads?
various print ads
ethics/ perspective
*Identify any misconceptions, stereotypes, and/or bias.
*How might an audience dissimilar to the intended audience view this ad? Why?
*What controversies or conflicts might arise from this ad?
BIG IDEAS
*Who is the intended audience? How do you know?
*What is the intended effect (purpose) of the ad? How do you know?

2. Print Ad Example trends DETAILS ethics/ perspective BIG IDEAS
*How was this ad shaped by time, place, culture and/or events? *How do you know?
*What elements are repeated in these ads?
*What has changed? Why?
DETAILS
*What tools and techniques does the advertiser use? {setting, colors, details, connotation, allusion, characters}
*What differs between ads?
Print Ad Example
ethics/ perspective
*Identify any misconceptions, stereotypes, and/or bias.
*How might an audience dissimilar to the intended audience view this ad? Why?
*What controversies or conflicts might arise from this ad?
BIG IDEAS
*Who is the intended audience? How do you know?
*What is the intended effect (purpose) of the ad? How do you know?

6. various commercials parallel contribution paradox Patterns
*What is similar between the ads?
contribution
*How did societal values shape this ad?
*How did culture shape this ad?
various commercials
paradox
*What are the opposing ideas (conflicting information)?
*What are the inconsistencies?
*What are the conflicting views?
(Perspective) *What controversies or conflicts might arise from this ad?
Patterns
*What elements/ideas are repeated in these ads?
*What has changed over time? Why?
*What has not changed? Why?
origin/ convergence
*For what reason was this ad created?
*What factors led to the creation of this ad?

7. example 1 and 2 commercial
parallel
*What is similar between the ads?
contribution
*How did societal values shape this ad?
*How did culture shape this ad?
example 1 and 2 commercial
paradox
*What are the opposing ideas (conflicting information)?
*What are the inconsistencies?
*What are the conflicting views?
(Perspective) *What controversies or conflicts might arise from this ad?
Patterns
*What elements/ideas are repeated in these ads?
*What has changed over time? Why?
*What has not changed? Why?
origin/ convergence
*For what reason was this ad created?
*What factors led to the creation of this ad?
Example 1 is Doritos and example 2 is Graham crackers
Origin/Convergence: What factors led to the creation of this ad? - Think of how far we have come to wear the father role of playing dress up with his daughter is accepted and common; dressing up is funny, not ridiculed- or maybe it is… and that might contribute to the humor.