1. Let us tell you about main characteristics of tourism in our city 2.6.2014Prof.dr.sc. Denisa Krbec, Head1

2. Pula: Dominant and largest city on the Istrian peninsula. Situated at the head of a well protected and deep bay which, since its founding, has given it the important role of being a good port and a secure anchorage. Geographical position, located only a bit to the west of the southernmost cape of the Istrian peninsula, assigned the city in many historical periods a special strategic significance. 2.6.2014Prof.dr.sc. Denisa Krbec, Head2

3. Opportunities (1) Natural Attractions: Climate Mediterranean Climate: over 2500 sunny hours per year with the average temperature of 13 0 C Main Summer Season (June-September): August with over 25 sunny days and an average of 26 0 C Climate characterized by the north-eastern wind bura and sirocco during winter time Sea temperature varies from 8 0 C in winter to 26 0 C in summer. 2.6.2014Prof.dr.sc. Denisa Krbec, Head3

4. Opportunities (2) Authenticities: History 3000 years Great number of valuable cultural monuments, some of which are now on the list to become part of the Worlds heritage under UNESCO protection 2.6.2014Prof.dr.sc. Denisa Krbec, Head4

5. Pula as you can see it in 2009 65000 inhabitants Its population is getting older Educational level is very satisfactory: 40% with secondary, 7% with high college and 8% with university education The official languages are Croatian and Italian Multicultural and multi-ethnic town oriented to the European way of living 2.6.2014Prof.dr.sc. Denisa Krbec, Head5 www.pulainfo.hr/en/www.pulainfo.hr/en/ or.../de/

6. Tourism in Pula: 2009 The accommodation capacity of Pula and its surroundings is 13.500 beds in hotels, apartments, campings and private accommodation Capacities should satisfy higher quality demands of tourists and visitors by the amenities, arrangement of the tourist structures – including top-level services and numerous supporting facilities and activities 2.6.2014Prof.dr.sc. Denisa Krbec, Head6

7. Tourism 2008s Highlights 2.6.2014Prof.dr.sc. Denisa Krbec, Head7 2008 Tourists International (83,7%) 243.549 203.875 Nights International (90,6%) 1.140.001 1.033.245 Hotels44,5% Campings16,3% Appartments17,2% Private Accommodation8,8% Marinas8,8% Hostel4,2% Source: Tourist Office Pula, April 2009.

8. Tourism 2008s Highlights 2.6.2014Prof.dr.sc. Denisa Krbec, Head8 International TouristsHotels in 2008 Italian20.234 (18,6%) German7.271 (6,7%) Russian6.875 (6,3%) Austrian6.143 (5,6%) Slovenian5.023 (4,6%) Average Staying (nights)3,2 – Campings5,8 - Appartments and Private Accommodation 7,6 - Marinas2,2 Source: Tourist Office Pula, April 2009

9. 2.6.2014Prof.dr.sc. Denisa Krbec, Head9

10. 2.6.2014Prof.dr.sc. Denisa Krbec, Head 10

11. Department of Tourism: an Overview Tourism Study Programs : Undergraduate : Tourism Graduate: Tourism and Development PhD module in Tourism Lifelong Learning program: With Knowledge to the Competitiveness of Istrian Agrotourism Faculty: 7 professors + 7 assistants 2.6.2014Prof.dr.sc. Denisa Krbec, Head 11

12. Scientific Research Works Scientific Project supported by the Croatian Ministry of Science, Education and Sport (2007-2009): Sustainable Tourism in Croatia: A Taste of Istria Scientific and Research Activities Publishing books, book chapters, scientific papers and reports Organizing workshops for students and professionals 2.6.2014Prof.dr.sc. Denisa Krbec, Head12

13. Cooperation Business related : Croatian Chamber of Commerce – Division of Tourism, Zagreb Tourist Office of Istria, Poreč Tourist Offices in cities and towns International Collaborative Activities : Scientific research Teaching Publishing 2.6.2014Prof.dr.sc. Denisa Krbec, Head13

14. Contacts: Prof.dr.sc. Denisa Krbec, Head: denisa.krbec@unipu.hr Aljoša Vitasović, Assistant and the Departments Secretary: avitasov@efpu.hrdenisa.krbec@unipu.hr avitasov@efpu.hr 2.6.2014Prof.dr.sc. Denisa Krbec, Head 14 Meet Professor David M.Currie

15. David M. Currie Professor Crummer Graduate School of Business Rollins College, Winter Park, Florida USA

16. Ten years of collaboration Uljanik Shipyard Herculanea Istrian Agrotourism IstraCement Scientific project on Sustainable Tourism

17. Theme parks