1. Lauren Taylor – Dardanelle High School
When To Make The Call
Lauren Taylor – Dardanelle High School

2. Communication
For most of us, it is easier to communicate through written word.
Gives you time to think
Better use of vocabulary
Hide behind the screen with uncomfortable topics

3. Talking on the Phone Can be nerve wracking
Times when phone calls are still essential, especially where a sensitive subject is concerned

4. When is a phone call better than an email?
When you want to apologize
When you anticipate a lot of questions
When you have to explain something complicated
When you have taken way too long to respond
When you need to discuss something personal
When it’s really important

5. When You Want To Apologize
It’s tempting to type out an apology in an
Will carry much more weight when you call to apologize
Important to hear the person’s remorse
If you are concerned for messing it up off-script, write it down before you call
Make sure it sounds natural

6. When You Anticipate A Lot Of Questions
Calls that have a lot of questions are typically harder to handle over , because that’s not a real-time conversation.
With a phone call you can go back and forth until the question is clarified, then move to the next one.
It is more efficient to address all questions in a single phone call, rather than over a string of s.
However, if you don’t take notes during your call, it’s just as easy to forget what you’ve discussed.
It may be a good idea to combine a phone call with an , follow-up in writing.

7. When You Have To Explain Something Complicated
73% of customer service managers say that support inquiries are becoming more complex.
When trying to follow complicated steps or understand a complicated topic it is best to let someone walk you through it via spoken word.
A conversation is going to naturally provide deeper context.
It is crucial to stay focused, verbal conversations can be easy for the conversation to go off-track.

8. When You’ve Taken Way Too Long To Respond
37% of average people have between 11 and 50 unread s in their inbox.
s can be overlooked or forgotten
Solution: Organize your inbox with an management tool
If you have forgotten to reply to an , it is best to call the sender
Shows the sender that they are a priority and not an addition to your to do list

9. When You Need To Discuss Something Personal
Examples of personal matters are family emergencies or medical issues
Helps to instill a sense of empathy
Studies show a 40% decrease in empathy among certain populations, which correlated with an increased use of technology
Results from hiding behind a screen and not being able to associate emotion with what’s being said

10. When It’s Really Important
“Urgent” – has become somewhat fluid because we are a deadline-oriented culture
Studies show adding a deadline to a task makes us 24% more likely to get it done
Sometimes we need help from others to complete a task – make the call
Make the call first, then follow up with an of a summary of your conversation

11. Make The Call
is an invaluable resource for marketers and many times it is a perfectly appropriate method of communication
Making a phone call keeps a human element to things
Making the call when these 6 instances happen will be much more effective in your communication