1. International Tourism: Cultures and Behavior
Yvette Reisinger

3. International Tourism: The Global Environment
Part I

4. Chapter 1 Globalization, tourism and culture

5. Definitions of globalization
Globalization as internationalization
Globalization as liberalization
Globalization as universalization
Globalization as Westernization or modernization
Globalization as deterritorialization

6. Dimensions of globalization
Economic
Technological
Political
Cultural
Social
Environmental

7. Benefits of globalization
Increased connectedness of production and communication
Diffusion of ideas around the world
Development of the knowledge economy
Growth and expansion
Increased economic and cultural activity
Gains in productivity and efficiency

8. Benefits of globalization
Increase in revenues and incomes
Job creation
Growth in economies of scale
Rise of global brands
Increased understanding of geography and the world
Increased experience of localness

9. Criticism of globalization
Decline in power of national governments
Increased polarization of the world
Supra-territoriality
Negative impact on local communities
Delocalization and outsourcing
Separation of work from the home

10. Criticism of globalization
Decline in social capital and civic community
Imitation of Western culture
Standardization of the tourism product and disappearance of local standards
Environmental degradation
Increase in risk

11. Influence of globalization on tourism
Culture
Ecology
Economy
Politics
Technology
Tourist behavior

12. Globalization and tourism
Forms and examples of globalization in tourism
A new type of tourist
A new type of tourism

13. Global values Community Harmony Culture Humanitarianism Ecology Love
Education
Family
Friendship
Harmony
Humanitarianism
Love
Safety and security
Spirituality

14. Globalization and culture
The emergence of globalized consumer culture?
Global consumer and global products?
Disappearance of local cultures?
Cultural heterogenization?

15. Globalization and culture
Cultural convergence?
Cultural divergence?
Cultural hybridization?
Cultural commoditization?
Cultural deterioration?
Cultural loss?
Cultural adaptation?
Cultural change?

16. Globalization and culture
Is consumerism a bad thing for tourism?
Globalization and disappearance of local identity?
Resistance to cultural change and emergence of local identity
Glocalization

17. Globalization in tourism
Benefits and limitations of globalization in tourism
Challenges of globalization
The future of globalization:
Americanization of culture
cosmopolitan culture
cultural hybridization
cultural disappearance or
culture clash?