1. Guidelines for Industry on Child Online Protection
© UNICEF/NYHQ /OLIVIER ASSELIN
Date of Presentation
Guidelines for Industry on Child Online Protection

2. Child Online Protection (COP) Initiative
Under the GCA umbrella, ITU initiated the Child Online Protection initiative (COP) in November 2008.
COP has been established as an international collaborative network for promoting the online protection of children and young people worldwide by providing guidance on safe online behavior.
Key Objectives of COP
Identify risks and vulnerabilities to children in cyberspace
Create awareness
Develop practical tools to help minimize risk
Share knowledge and experience

3. CHILDREN’S RIGHTS IN THE “VIRTUAL” WORLD
The response needs to strike a balance between the right to protection and the right to participation.
Privacy
Freedom of expression
Education
Non-discrimination
Access to Information
Play & leisure
Protection from violence
Culture
Protection from sexual exploitation
Recreation 3

4. Development of the draft

5. Online consultation till 20.12.2013 www. business-humanrights.org
GUIDELINES FOR INDUSTRY ON CHILD ONLINE PROTECTION
Online consultation till www. business-humanrights.org

6. GUIDELINES FOR INDUSTRY ON CHILD ONLINE PROTECTION
The Guidelines for Industry outline five key areas for protecting and promoting children’s rights in the online environment
Policies and management processes
Child sexual abuse content
Safer and age appropriate environment
Educate children, parents and teachers
Promote positive use of ICTS
Integrate children’s rights in policies and management processes
Develop processes for handling child sexual abuse content
Develop safer and age appropriate online environments
Educate children, parents and teachers on children’s safety
Promote digital technology as a mode to further good citizenship
Purpose of document is to provide:
A blueprint that can be adapted locally for various industry players
Establish a benchmark for recommended actions
Guidance on identifying, prevent and mitigating risks
Guidance on supporting children’s rights

7. Internet & associated technologies
GUIDELINES FOR INDUSTRY ON CHILD ONLINE PROTECTION
Who are they for?
Internet & associated technologies
Internet services providers
Mobile operators
Internet in public spaces
Content providers
Online retailers
Apps developers
Social media
Hard-ware

8. How are the Guidelines structured?
GUIDELINES FOR INDUSTRY ON CHILD ONLINE PROTECTION
How are the Guidelines structured?
General guidelines
Policies and management processes
Child sexual abuse content
Safer and age appropriate environment
Educate children, parents and teachers
Promote positive use of ICTS
Sub-sector check lists
Mobile
operators
ISPs
Content providers, online retailers, app developers
Social media
Internet access in public places
Hardware manufacturers

9. Allocate responsibility to senior staff
GUIDELINES FOR INDUSTRY ON CHILD ONLINE PROTECTION
Policies and management processes
Child sexual abuse content
Safer and age appropriate environment
Educate children, parents and teachers
Promote positive use of ICTS
Allocate responsibility to senior staff
Identify child rights impacts on different age groups
Consult key stakeholders, including young people
Be transparent and report on child protection issues
Allocate responsibility to a senior staff member to liaise with the relevant government agency in charge of child protection and child rights NGOs in order to foster the positive development of online services
Identify child rights impacts on different age groups as a result of company operations, and the design, development and introduction of new products and services, as well as opportunities to support children’s and young people’s rights through the company’s service provision
Draw upon internal and external expertise and consult with key stakeholders, including young people, on child online safety mechanisms to ensure that services that are seen as effective and easy to use by young people.
For full transparency consider publishing annual reports with data disclosures on child protection issues

10. Use customer terms and conditions
GUIDELINES FOR INDUSTRY ON CHILD ONLINE PROTECTION
Policies and management processes
Child sexual abuse content
Safer and age appropriate environment
Educate children, parents and teachers
Promote positive use of ICTS
Put in place procedures to ensure compliance under local/international laws
Use customer terms and conditions
Develop notice and take down processes
Collaborate with local or national law enforcement and national hotlines
Put in place internal procedures to ensure compliance under local and / or international laws with regard to child sexual abuse content, so for example, countries have different legislation when it comes to collecting information on children. In the U.S. it is 13 whereas in Europe I think it is 14.
Use customer Terms and Conditions and/or acceptable use policies to explicitly state the company’s position on the misuse of its services to store or share child sexual abuse content and the consequences of any abuse
Develop notice and take down (NTD) processes specifically to allow users to report child sexual abuse content and specific profiles.
Proactively communicate with local or national law enforcement agencies and national hotlines to report child abuse materials and agree procedures to capture evidence and remove content

11. Communicate house rules
GUIDELINES FOR INDUSTRY ON CHILD ONLINE PROTECTION
Policies and management processes
Child sexual abuse content
Safer and age appropriate environment
Educate children, parents and teachers
Promote positive use of ICTS
Employ technical measures: age-verification, block/allow lists, spend/time controls, filtering, and notices
Communicate house rules
Classify content in line with national expectations
Set default privacy settings
Offer reporting tools and processes
Employ appropriate technical measures such as age-verification, block/allow lists, spend/time controls, opt out functions, filtering and moderating to prevent under age access and exposure to age-inappropriate content or services, or work to keep services provided exclusively for children adult-free
In addition to the Terms and Conditions, communicate clear house rules by emphasizing in accessible and easily understood language what behavior is and is not acceptable on the service, and the consequences of any breach.
Ensure that content and services that are not age-appropriate for all users are classified in line with national expectations, are consistent with existing standards in equivalent media, and are offered together with age-verification, where possible
Where appropriate, set up higher privacy settings by default for the collection, processing and storage of data of people under 18
Offer reporting tools and processes for inappropriate content or contact and/or misuse and provide detailed feedback on the reporting process to the users. In some social networking sites, an icon on the home page allows children who are worried about the behaviour of someone communicating with them can, with one click, share their concerns and then be linked to a law enforcement agency
Ask.FM Case study:
A few months ago, there was a case in the UK of a 14-year old teenager that committed suicide and hung herself because she was bullied on the social networking site Ask.fm. After her death, her fafther had found a number of posts on her page telling her to die.
view all reports within 24 hours
make the report button more visible
include bullying and harassment as a category for a report.
Hire more staff, including a safety officer, to moderate comments on the site and provide adequate training
Raise the visibility of a function to opt out of receiving anonymous questions
Limit the number of features unregistered users were able to access, and require an address upon sign-up for registered users
Microsoft Windows 8: Monitor First approach
All you have to do is create a Windows user account for each child, check the box to turn on Family Safety, and then review weekly reports that describe your children’s PC use. No additional downloads, installation wizards, or configuration steps are required. Just check the box!
The “monitor first” approach
In the past, many of the industry software solutions for family safety (including Microsoft’s) focused on web filtering and other software-based restrictions.
Activity reporting, which is on automatically in the new Family Safety, is the perfect solution for many parents. However, if you like more control, you can set up more powerful and customizable restrictions directly from links in the activity reporting , or on familysafety.microsoft.com, if needed.

12. Clearly describe content and parental controls
GUIDELINES FOR INDUSTRY ON CHILD ONLINE PROTECTION
Policies and management processes
Child sexual abuse content
Safer and age appropriate environment
Educate children, parents and teachers
Promote positive use of ICTS
Clearly describe content and parental controls
Educate customers to manage concerns on Internet usage
Work in collaboration with government and educators
Provide materials for use in schools and homes
Clearly describe the content that is available and the corresponding parental controls. Make language and terminology accessible and visible, clear and relevant for all users, especially in relation to the Terms and Conditions, pricing and costs involved in using the content or services, privacy policy, safety information and reporting mechanisms
Educate customers on how to manage concerns relating to Internet usage generally – they can provide information to parents on what steps to take if their children are being bullied online or educate their children on respectful online behaviour. Beyond raising awareness about safety, companies can develop content for children about being respectful, kind, and open minded in their digital lives and keeping an eye out for friends.
Work in collaboration with government and educators to build parents’ abilities to support their children to behave safely and with cautions—so for example collaborating with school districts to provide online safety curricula for children and educational materials for parents is important.
Based on an understanding of the local context, provide materials for use in schools and homes to educate and enhance children’s use of ICTs and develop their critical thinking that enable them to behave safely and responsibly when using ICTs
Yahoo:
Yahoo also provides materials for parents to share with their children. Check out our poster for key safety tips to discuss with your kids. Parents looking for a friendly character to guide their child through Internet perils and safeguards will like Faux Paw, the technocat, from iKeepSafe. In a three-video series, Faux Paw learns how to use information safely online, deal with cyberbullying, and overcome an Internet addiction
Yahoo also provides materials for lessons and curricula for teachers. Faux Paw the Websurfing Techno Cat series has been created by a team of leading child psychologists, educators, and law enforcement. This engaging curriculum—complete with books, animated DVDs, and lesson plans—will captivate the attention of your students and teach them how to appropriately conduct themselves online and in the digital space. Take advantage of these proven and valuable assets in your classroom today.
Vodafone: Digital parenting:
The Digital Parenting website and magazines offer parents information and advice about the latest digital technologies and the kind of challenges children and teenagers might face in their digital world. Our Expert View articles, ‘How to’ guides and Take Action checklists will help you to stay up-to-date and feel more confident about getting involved.

13. Protect freedom of expression for all users
GUIDELINES FOR INDUSTRY ON CHILD ONLINE PROTECTION
Policies and management processes
Child sexual abuse content
Safer and age appropriate environment
Educate children, parents and teachers
Promote positive use of ICTS
Protect freedom of expression for all users
Develop content that promote children’s rights to express themselves
Promote digital literacy, capacity building, and ICT skills
Support government priorities on ICT access
Establish written procedures that ensure consistent implementation of policies and processes that protect freedom of expression for all users, including children, and documenting compliance with these policies
Develop content and applications that promote children’s rights to express themselves, facilitate participation in public life, and encourage creative thinking, problem solving, collaboration, entrepreneurship and civic participation
Promote digital literacy, capacity building and ICT skills to equip children, particularly children in rural areas and underserved areas.
Collaborate with local civil society and government on national/local development priorities on expanding universal and equitable access to ICT technologies, platforms and devices and the underlying infrastructure to support them
O2 learn:
 Campus Party: Campus Party  is an annual week long, 24-hours-a-day technology festival where thousands of “campuseros” (hackers, developers, gamers and geeks) equipped with laptops camp on-site and immerse themselves in a truly unique environment.
Recognized as the biggest electronic entertainment event online in the world, Campus Party unites the brightest young minds in technology and science under the idea that the “Internet is not a network of computers, it’s a network of people.” 

14. THE SECTOR-SPECIFIC CHECKLISTS… Mobile operators
Internet access in public spaces
Internet services providers
Public broadcasting Services providers
Content providers, online retailers
and apps developers
6. User generated content
7. Hardware manufactures .

15. QUESTIONS?