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2. Creating Business Opportunities with Microsoft Unified Communications
Harold Melnick
Senior Product Manager, Unified Communications 2

3. A Great Year…Thank You! 4X Australian Partners with UC Specialisation
Over 90% of Australian CIOs and IT Managers have heard about UC.
Source: Frost & Sullivan 2008
Partner Success
4X Australian Partners with UC Specialisation
Customer Success
Australia YoY growth
Australian Federated customers growth
Australian customer case studies growth
Product Success
Strong Exchange & OCS Growth
VoIP Product of the Year – CRN
Competitive Success
More than 100,000 Notes seats won in Australia

4. The Australian UC Market In Review
The Australia UC Market*
The Australia UC Market grew to $484.7 million in 2007
Revenues are expected to almost double by 2014 to reach $813.8 million
The Australian UC market grew 31% yoy
The CAGR (Compound Annual Growth Rate) for the period is 10.3%
The UC market is considered to be in its early growth stage
What’s Driving Change in UC
Macro economic growth inhibitors
Skills shortages, low unemployment, increasing cost of travel
Shifting usage model for UC technologies
Remote & teleworking – 2006
Video conferencing & web conferencing – 2007
Voice
Increased operating costs helping drive increased mobility
Opportunities in SME
VoIP
Centralisation of communications including , voic , fax
One interface to manage communications
* Source: Frost & Sullivan 2008

5. Openness Driving Success
Vertically-integrated communications
Multiple Vendors
Innovative Phones and Devices
Phones
Interoperable Applications
Applications
Open Communications Software Platform
Firmware
Industry Standard Hardware
Hardware & Network

6. Very Fast Ramp into UC Why?
Ecosystem of partners and strategic partnerships
Portfolio maturity
An established base of desktop applications
Represents a new paradigm for communication by a market leader.
Microsoft’s solution is comprehensive but is also the basis for a range of partner offerings
Why?
Ecosystem of partners and strategic partnerships
Portfolio maturity
An established base of desktop applications
Represents a new paradigm for communication by a market leader.
Microsoft’s solution is comprehensive but is also the basis for a range of partner offerings

7. Very Fast Ramp into UC Top 10 Most Strategic Vendors
VOIP Fastest Growing Technology
Which of these solutions will generate the fastest growing sales in 2008?  (Select 3) Which of these solutions will be the most profitable for you in 2008? (Select 3)
Top 10 Most Strategic Vendors
Among Networking Solution Providers
Rate each of these vendors in terms of the overall strength of your business relationship with their networking products division.
*Source: Everything Channel’s 2008 VARBusiness State of Networking

8. Winning with Unified Communications
Sell messaging and presence
Upgrade messaging and deploy presence
Messaging
IM/Presence 1
Win UC client experiences
Unified Messaging
Conferencing
Call Control 2
Sell conferencing and voice
Drive voice/UC lighthouse wins
Voice/PBX Replacement Wins 3
Build credibility

9. This Year Is About Voice
Australia is set to spend $27.2 billion on communications technology in 2008
Source: IDC
and telephony currently constitutes the majority of spending on UC applications in Australia, accounting for 18.5% and 67.2% of total market opportunity respectively in 2007.
Source: Frost & Sullivan 2008
The Australia IP telephony market was worth $206 million in Revenues grew by 61.1% year on year.
Source: Frost & Sullivan 2008
Today, the Australian market is still not ready in terms of having IT staff with the right skill set for desktop and telephony integration.
Source: Frost & Sullivan 2008

10. Seize the Opportunity
I want to expand my business by building a new Unified Communications practice area
Preparation 
Achieve new Unified Communications Voice specialization
Quickly and effectively skill up my sales and technical staff on Voice
Validate my staff’s Voice skills to differentiate my business
Microsoft Resources
Competency & Specialization Learning Paths
Partner Learning Center
Training & Events page on Partner Portal
Technical Skills Validation

11. How Microsoft Unified Communications is Changing Business In Australia
12/2/2018 7:02 AM
Partner Presentation
How Microsoft Unified Communications is Changing Business In Australia
Jason McClintock
Managing Director
Jasco Pty Ltd
© 2007 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

12. Microsoft UC Presentation
JASCO Consulting
Microsoft UC Presentation

13. JASCO and UC Microsoft Gold Partner
Inspired to become a UC Voice Partner after MS APC 2007
Internal deployment
UC Voice - Certified deployment

14. Benefits
High customer interest
Instant sales increase
Increased internal productivity
Federation with Microsoft
Pull Through Sales

15. What you need to do
Get your own network in shape
Do it right
Federate
Get out and demo

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