1. Wanneroo Business Association
Strategic Plan

2. Summary Over past nearly 3 years WBA has enjoyed resurgence
Membership growth (up circa 100%)
Member engagement
Sponsorship
The great thing about the recent success is the recipe does not need to have a drastic change.
Rather the plan will build on recent successes and push our growth aspirations out further than what we could have dreamed 3 years ago.

3. Themes
ENGAGE
The plan will focus on engaging with our membership to provide an active base for the organisation to grow
GROW:
To Grow our membership to 600, again a 100% growth target. This will see WBA be financially sustainable and fund its own growth
CONNECT:
A critical role for the WBA to provide meaningful and valuable programs for the business community to enjoy – to fund these we will be seeking to grow our Sponsorship Engagements.

4. WBA 2020 Goal
By 2020 Wanneroo Business Association will have 600 engaged small to medium businesses that active and engaged members.
It will be financially a sustainable organisation from income generated from its own membership and activities.
It will have an active panel of 10 key sponsors that will assist in providing meaningful and valuable programs into the business community.

5. WBA Purpose
Achieving an ambitious goal is not possible without the whole organisation recognising and embracing its core purpose.
Wanneroo Business Association aims to develops a prosperous community by helping foster successful and sustainable businesses
In doing this we will
Help businesses connect with their community, grow in their community as a result be better for the community

6. Action! Good organisations Execute Plans…
The Board Has its role beyond setting the direction
Developing execution plans and strategies
Being engaged at a sub-committee level to create focus and action
The WBA Team have their role (the real engine room)
Their tireless efforts… too many to list
We need your help…
Active participation
Membership referrals
Sponsorship
Sub-committee and action group participation