1. Ensure Use and Share Lessons Learned
Step 6
Ensure Use and Share Lessons Learned

2. Objectives
Describe the importance of presenting results to different audiences
Demonstrate how to present information

3. The CDC Evaluation Framework

4. Communicating to Stakeholders
Supporters/implementers
Recipients/beneficiaries
Decision-makers

5. Communicating With Groups
Know the group
Values, beliefs, perceptions
Stakeholders want different things
Build on group’s background
Find common ground; use analogy
State concept before details
“What’s the purpose?”

6. Communicating With Groups
Depict relationships clearly
Food borne investigation
Introduce new terms gently
PERC = percolation test
Keep words, sentences short
Use active voice
Use numbers (but not too many)
How fast, how big, how many

7. Communicating to Groups
Avoid jargon
Illness = morbidity
Death = mortality
Provide illustrations
Charts, pictures
Repeat major ideas, themes
Three maximum
Check out the message
Use your best critics

8. Questions?